Board of Directors

Board of Directors

Mark E. Jones
Co-Founder & Executive Chairman

Mr. Jones is Goosehead’s Executive Chairman. He is co-founder of the company and served as Chief Executive Officer from inception in 2003 until July 2024. Under his leadership, Goosehead grew to become one of the largest and fastest-growing personal lines insurance brokers in the country. He has also served as CEO of N5B Capital, an alternative asset investment firm, since 2022. Prior to joining Goosehead, he was a Senior Partner and Director of Bain & Company, the global management consulting firm. Earlier in his career, he worked in the audit and mergers-and-acquisitions practice groups for Ernst & Young. He holds a Bachelor of Commerce degree from the University of Alberta and an MBA from Harvard Business School.

Chairman of the Board
Robyn Jones
Co-Founder & Vice Chairman
Robyn Jones is the co-founder of Goosehead and has served as a Director and Vice Chairman of the board of directors since March 2018. While she has retired from active management roles, she continues to serve on our board. She was selected to our board of directors because of her role in founding the company, the Jones family’s position as our largest shareholder, and her unique role in establishing and maintaining our company culture. Ms. Jones was awarded an Honorary Doctor of Humane Letters degree from Montana State University in recognition of her support of the university in addressing Montana’s healthcare challenges.
Peter Lane
Former Chief Executive Officer, Axip Energy Services LP

Mr. Lane has served on our board since March 2018. He previously spent 12 years at Bain & Company, where he was a Partner and led the Dallas and Mexico City offices as well as the oil and gas practice. Mr. Lane was an Operating Partner with TPG Global and CEO of Axip Energy Services. Mr. Lane has served on the boards of Petro Harvester, Taylor Morrison Homes and FleetPride and has been a senior advisor to Altamont Capital Partners. Mr. Lane holds a BS in physics from the University of Birmingham in the United Kingdom and an MBA from the Wharton School. Mr. Lane was selected to our board of directors because he brings extensive experience in business operations, finance and corporate governance.

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Independent Director
Mark Miller
President & Chief Executive Officer

Mr. Miller has served as the President and Chief Executive Officer for Goosehead since July 2024, having previously served as Chief Operating Officer since 2022. In addition, Mr. Miller has served on the board since March 2018. For the prior 15 years, he worked for some of the largest private equity firms in the world helping drive large scale financial and operational transformations. Mr. Miller was the Chief Financial Officer of Pluralsight, Finastra, Marketo, and Active Networks (all Vista Equity Partners portfolio companies at the time). He also served as the CFO of Sabre, and L.H.P. Hospital Group. At Sabre, he held multiple operating and finance positions and was instrumental in the company’s initial IPO and its subsequent $5 billion privatization transaction. Early in his career, Mr. Miller worked for Ernst & Young. Mr. Miller has an accounting degree from Texas Tech University and an MBA in Finance from Rice University. He is also a licensed CPA in Texas.

Waded Cruzado
President, Association of Public and Land-grant Universities (APLU)

Waded Cruzado is President of the Association of Public and Land-grant Universities (APLU), the nation’s oldest higher education association dedicated to strengthening and advancing public and land-grant universities across North America. She assumed the role in July 2025 following her retirement as President of Montana State University, where she served from 2010 to 2025 and oversaw record enrollment and growth. At APLU, she is focused on ensuring member institutions are equipped to meet the challenges and opportunities of today while continuing to expand educational access, drive research innovation, and foster community engagement. A nationally recognized higher education leader, she was named the 2011 Michael P. Malone Educator of the Year, appointed by President Barack Obama to the Board for International Food and Agricultural Development (2012–2020), and served on Montana’s Equal Pay for Equal Work Task Force. She has also contributed to numerous educational and civic boards, including PayneWest Insurance prior to its 2021 acquisition by Marsh & McLennan Agency. A first-generation college graduate, Cruzado earned her bachelor’s degree from the University of Puerto Rico and her master’s and doctoral degrees from the University of Texas at Arlington.

James "Rusty" Reid
Chief Executive Officer & President, Higginbotham Insurance Agency, Inc.

James “Rusty” Reid has served as a member of our board of directors since March 2018. Mr. Reid has served as Chairman, Chief Executive Officer and President of Higginbotham Insurance Agency, Inc. (“Higginbotham”) since 1989, where he implemented the firm’s Single Source platform whereby customers can obtain all of their insurance and financial services from a single provider. Under Mr. Reid’s leadership, Higginbotham has become a leading independent commercial insurance broker based in Texas, one with full P&C and financial service capabilities through more than 25 offices and subsidiaries across Texas. He is also Higginbotham’s top commercial P&C sales producer. Mr. Reid began his insurance career in 1983 as an assistant to the principals of Ramey, King, & Minnis Insurance Agency. In 1984, he joined American General Fire & Casualty Company as a territorial marketing manager before joining Higginbotham in 1986. Mr. Reid is a member of several insurance industry groups, including Independent Insurance Agents of Texas and the Council of Insurance Agents and Brokers. He serves as Chairman of the Finance and Facilities Committee and as a member of the Audit Committee on the Board of Regents of the University of North Texas System. Mr. Reid holds a BS in Business Administration/Insurance from the University of North Texas and he is a Certified Insurance Counselor. Mr. Reid was selected to our board of directors because he brings extensive experience in business operations and in the insurance industry.

Independent Director
Louis Goldberg
Former Partner of Davis Polk, New York

Mr. Goldberg was elected to our Board on February 17, 2026. He previously was a senior partner of Davis Polk, a leading US and international law firm, for over 28 years and a leader of its Board advisory practice. Mr. Goldberg was recognized by Forbes as one of America's Top Lawyers in 2025, and by American Lawyer as "Dealmaker of the Year” for 2024. He has been a lead advisor to many industry-leading corporations around the world on their most challenging Board and corporate matters for many years. Since 2020, Mr. Goldberg has been a Special Adviser to Hope Community Services, a New York-based community services organization feeding and supporting 1000s of underprivileged people. Mr. Goldberg holds a B.Bus.Sci LLB degree (Magna Cum Laude) from the University of Cape Town, South Africa, and an LLM (First Class honors) from Cambridge University in the United Kingdon. In his spare time, Louis is an Ironman triathlete. Mr. Goldberg was selected to our board of directors because he brings extensive experience in understanding business transactions and markets, public company disclosure and other requirements, and corporate governance.

Bill Wade
Senior Partner, Bain & Company

Mr. Wade has over 25 years of experience as a senior partner and consultant at Bain & Company, specializing in leveraging emerging technologies, including artificial intelligence (AI), to drive innovation and growth. Throughout his career, he has worked with corporations and private equity firms to optimize performance through digital transformations and agile operating models. Mr. Wade holds an MBA from Harvard Business School, where he was a Baker Scholar and Siebel Scholar, and bachelor’s and master’s degrees in accountancy from Brigham Young University. Mr. Wade was selected to our board of directors because he brings deep expertise in technology-driven strategies and transformational growth.

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