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Cover Page - USD ($)	12 Months Ended
Cover Page - USD ($)	Dec. 31, 2019	Mar. 13, 2020	Jun. 28, 2019
Entity Information [Line Items]
Document Type	10-K
Document Annual Report	true
Document Period End Date	Dec. 31, 2019
Document Transition Report	false
Entity File Number	001-38466
Entity Registrant Name	GOOSEHEAD INSURANCE, INC.
Entity Incorporation, State or Country Code	DE
Entity Tax Identification Number	82-3886022
Entity Address, Address Line One	1500 Solana Blvd, Building 4, Suite 4500
Entity Address, City or Town	Westlake
Entity Address, State or Province	TX
Entity Address, Postal Zip Code	76262
City Area Code	214
Local Phone Number	838-5500
Title of 12(b) Security	Class A Common Stock, par value $.01 per share
Trading Symbol	GSHD
Security Exchange Name	NASDAQ
Entity Well-known Seasoned Issuer	No
Entity Voluntary Filers	No
Entity Current Reporting Status	Yes
Entity Interactive Data Current	Yes
Entity Filer Category	Accelerated Filer
Entity Small Business	true
Entity Emerging Growth Company	true
Entity Ex Transition Period	false
Entity Shell Company	false
Entity Public Float			$ 562,753,750
Entity Central Index Key	0001726978
Document Fiscal Year Focus	2019
Current Fiscal Year End Date	--12-31
Document Fiscal Period Focus	FY
Amendment Flag	false
Class A Common Stock
Entity Information [Line Items]
Entity Common Stock, Shares Outstanding		15,756,999
Class B Common Stock
Entity Information [Line Items]
Entity Common Stock, Shares Outstanding		20,536,015

Consolidated statements of income - USD ($) shares in Thousands, $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018
Revenues:
Total revenue	$ 77,486	$ 60,148
Operating Expenses:
Employee compensation and benefits	41,715	58,256
General and administrative expenses	19,042	13,060
Bad debts	725	1,298
Depreciation and amortization	1,931	1,464
Total operating expenses	63,413	74,078
Income (loss) from operations	14,073	(13,930)
Other Expense:
Other expense	0	(22)
Interest expense	(2,387)	(4,266)
Income (loss) before taxes	11,686	(18,218)
Tax expense	(1,304)	(449)
Net Income (loss)	10,382	(18,667)
Less: net income (loss) attributable to non-controlling interests	6,815	(9,764)
Net Income (loss) attributable to Goosehead Insurance Inc.	$ 3,567	$ (8,903)
Earnings per share:
Basic (in dollars per share)	$ 0.24	$ (0.66)
Diluted (in dollars per share)	$ 0.22	$ (0.66)
Weighted average shares of Class A common stock outstanding
Basic (in shares)	14,864	13,554
Diluted (in shares)	16,100	13,554
Commissions and agency fees
Revenues:
Total revenue	$ 46,366	$ 36,704
Franchise revenues
Revenues:
Total revenue	30,503	23,022
Interest income
Revenues:
Total revenue	$ 617	$ 422

Consolidated statements of income (Parenthetical) $ in Thousands	12 Months Ended
	Dec. 31, 2018 USD ($)
Class B Unit Compensation	$ 27,083
Class B Unit
Class B Unit Compensation	$ 26,134

Consolidated balance sheets - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2018
Current Assets:
Cash and cash equivalents	$ 14,337	$ 18,635
Restricted cash	923	376
Commissions and agency fees receivable, net	6,884	2,016
Accounts Receivable, Net, Current - Franchise Receivable	2,602	703
Prepaid expenses	1,987	1,109
Total current assets	26,733	22,839
Receivable from franchisees, net of current portion	11,014	2,048
Property and equipment, net of accumulated depreciation	9,542	7,575
Intangible assets, net of accumulated amortization	445	248
Deferred income taxes, net	15,537	1,958
Other assets	1,357	130
Total assets	64,628	34,798
Current Liabilities:
Accounts payable and accrued expenses	5,033	3,978
Premiums payable	923	376
Unearned revenue/ contract liabilities	2,771
Deferred rent	683	428
Note payable	4,000	2,500
Total current liabilities	13,410	7,812
Deferred rent, net of current portion	6,681	4,548
Note payable, net of current portion	42,161	45,947
Contract liabilities, net of current portion	20,024
Liabilities under tax receivable agreement, net of current portion	13,359	1,694
Total liabilities	95,635	60,001
Commitments and contingencies (see note 10)
Additional paid in capital	14,442	11,899
Accumulated deficit	(23,811)	(20,761)
Total stockholders' equity and members' deficit	(9,007)	(8,500)
Non-controlling interests	(22,000)	(16,703)
Total equity	(31,007)	(25,203)
Total liabilities and equity		34,798
Class A Common Stock
Current Liabilities:
Common stock	152	138
Total liabilities and equity	64,628
Class B Common Stock
Current Liabilities:
Common stock	$ 210	$ 224

Consolidated balance sheets (Parenthetical) - $ / shares	Dec. 31, 2019	Dec. 31, 2018
Class A Common Stock
Common stock par value (in dollars per share)	$ 0.01	$ 0.01
Common stock shares authorized (in shares)	300,000,000	300,000,000
Common stock shares issued (in shares)	15,238,079	13,799,630
Common stock shares outstanding (in shares)	15,238,079	13,799,630
Class B Common Stock
Common stock par value (in dollars per share)	$ 0.01	$ 0.01
Common stock shares authorized (in shares)	50,000,000	50,000,000
Common stock shares issued (in shares)	21,054,935	22,485,747
Common stock shares outstanding (in shares)	21,054,935	22,485,747

Consolidated statement of stockholders' equity - USD ($) shares in Thousands, $ in Thousands	Total	Members' deficit	Common stock Class A Common Stock	Common stock Class B Common Stock	Additional paid in capital	Accumulated deficit	Parent	Noncontrolling Interest
Beginning balance at Dec. 31, 2017	$ (41,133)	$ (41,133)
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net income (loss)	3,768	3,768
Dividends	0	0
Ending balance (in shares) at Mar. 31, 2018			0	0
Ending balance at Mar. 31, 2018	(37,365)	(37,365)	$ 0	$ 0	$ 0	$ 0	$ 0	$ 0
Beginning balance at Dec. 31, 2017	(41,133)	(41,133)
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net income (loss)	(18,667)
Ending balance (in shares) at Dec. 31, 2018			13,799	22,486
Ending balance at Dec. 31, 2018	(25,203)	0	$ 138	$ 224	11,899	(20,761)	(8,500)	(16,703)
Beginning balance (in shares) at Mar. 31, 2018			0	0
Beginning balance at Mar. 31, 2018	(37,365)	(37,365)	$ 0	$ 0	0	0	0	0
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net income (loss)	621	621
Dividends	(1,278)	(1,278)
Ending balance at May. 01, 2018	(38,022)	(38,022)
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net income (loss)	2,960					801	801	2,159
Effects of the Reorganization Transactions (in shares)				22,747
Effects of the Reorganization Transactions	(113,734)	38,022		$ 227	(94,180)	(21,562)	(115,515)	(36,241)
Initial non-controlling interest allocation	0				(18,920)		(18,920)	18,920
Issuance of Class A common stock sold in initial public offering, net of offering costs (in shares)			13,533
Issuance of Class A common stock sold in initial public offering, net of offering costs	124,010		$ 135		123,875		124,010
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders	(1,735)							(1,735)
Equity-based compensation	949				949		949
Activity under employee stock purchase plan (in shares)			5
Activity under employee stock purchase plan	143				143		143
Redemption of LLC Units (in shares)			261	(261)
Redemption of LLC Units	0		$ 3	$ (3)	(194)		(194)	194
Deferred tax adjustments related to Tax Receivable Agreement	315				315		315
Deferred tax adjustments	(89)				(89)		(89)
Ending balance (in shares) at Dec. 31, 2018			13,799	22,486
Ending balance at Dec. 31, 2018	(25,203)	$ 0	$ 138	$ 224	11,899	(20,761)	(8,500)	(16,703)
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net income (loss)	10,382					3,567	3,567	6,815
Distributions	(3,739)							(3,739)
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders	(15,000)					(5,962)	(5,962)	(9,038)
Equity-based compensation	1,526				1,526		1,526
Activity under employee stock purchase plan (in shares)			8
Activity under employee stock purchase plan	325				325		325
Redemption of LLC Units (in shares)			1,431	(1,431)
Redemption of LLC Units	0		$ 14	$ (14)	(1,368)		(1,368)	1,368
Deferred tax adjustments related to Tax Receivable Agreement	2,060				2,060		2,060
Reallocation of Non-controlling interest	0					(138)	(138)	138
Ending balance (in shares) at Dec. 31, 2019			15,238	21,055
Ending balance at Dec. 31, 2019	$ (31,007)		$ 152	$ 210	$ 14,442	$ (23,811)	$ (9,007)	$ (22,000)

Consolidated statements of cash flows - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018
Cash flows from operating activities:
Net income (loss)	$ 10,382	$ (18,667)
Adjustments to reconcile net income to net cash provided by operating activities:
Depreciation and amortization	2,145	2,522
Loss on disposal of fixed assets	0	22
Bad debt expense	725	1,298
Equity based compensation	1,526	26,960
Tax receivable agreement liability	11,676	1,702
Deferred income taxes	(11,382)	(1,732)
Changes in operating assets and liabilities:
Receivable from franchisees	(5,161)	(1,637)
Commissions and agency fees receivable	2,474	(1,258)
Prepaid expenses	(877)	(588)
Other assets	(346)	435
Accounts payable and accrued expenses	913	1,210
Deferred rent	2,389	582
Contract liabilities	6,281
Premiums payable	547	(42)
Unearned revenue	(51)	(532)
Net cash provided by operating activities	21,241	10,275
Cash flows from investing activities:
Proceeds from notes receivable	19	22
Purchase of software	(403)	(148)
Purchase of property and equipment	(3,694)	(2,096)
Net cash used for investing activities	(4,078)	(2,222)
Cash flows from financing activities:
Loan origination fees	0	(639)
Repayment of note payable	(2,500)	(50,625)
Proceeds from notes payable	0	50,000
Proceeds from the issuance of Class A common stock	325	86,915
Member distributions and dividends to stockholders	(18,739)	(80,059)
Net cash (used for) provided by financing activities	(20,914)	5,592
Net increase (decrease) in cash and cash equivalents, and restricted cash	(3,751)	13,645
Cash and cash equivalents, and restricted cash, beginning of period	19,011	5,366
Cash and cash equivalents, and restricted cash, end of period	15,260	19,011
Supplemental disclosure of cash flow data:
Non-cash management fee note repayment	0	135
Cash paid during the year for interest	2,173	3,207
Cash paid for income taxes	$ 1,175	$ 300

Organization	12 Months Ended
Organization	Dec. 31, 2019
Organization, Consolidation and Presentation of Financial Statements [Abstract]
Organization	On May 1, 2018 Goosehead Insurance, Inc. ("GSHD") completed the Offering of 9,810 thousand shares of Class A common stock at a price of $10.00 per share, which included 1,280 thousand shares issued pursuant to the underwriter's over-allotment option. GSHD became the sole managing member of Goosehead Financial, LLC (“GF”). GF was organized on January 1, 2016 as a Delaware Limited Liability Company and is headquartered in Westlake, TX. The operations of GF represent the predecessor to GSHD prior to the Offering, and the consolidated entities of GF are described in more detail below. Information for any periods prior to May 1, 2018 relates to GF and its subsidiaries and affiliates. GSHD (collectively with its consolidated subsidiaries, the “Company”) provides personal and commercial property and casualty insurance brokerage services for its clients through a network of corporate-owned agencies and franchise units across the nation. The operations of the corporate-owned units are recorded in Texas Wasatch Insurance Services, L.P. (“TWIS”)—a Texas limited partnership headquartered in Westlake, TX and operating since 2003. TWIS is a wholly owned subsidiary of GF. The Company had seven corporate-owned locations in operation at December 31, 2019 and 2018. The operations of the franchise units are recorded in Goosehead Insurance Agency, LLC (“GIA”)—a Delaware limited liability company headquartered in Westlake, TX and operating since 2011. GIA is 100% owned by Goosehead Insurance Holdings ("GIH"), which is 100% owned by GF. Franchisees are provided access to insurance Carrier Appointments, product training, technology infrastructure, client service centers and back office services. During years ended December 31, 2019 and 2018, the Company onboarded 247 and 214 franchise locations, respectively and had 614 and 457 operating franchise locations as of December 31, 2019 and 2018, respectively. No franchises were purchased by the Company during the years ended December 31, 2019 and 2018. In connection with the Offering, both Goosehead Management, LLC (“GM”) and Texas Wasatch Insurance Holdings Group LLC (“TWIHG”) became wholly owned indirect subsidiaries of GF. Both GM and TWIHG are non-operating holding companies created to receive management fees from the operating entities TWIS and GIA. All intercompany accounts and transactions have been eliminated in consolidation. Reorganization Transactions In connection with the Offering, the Company completed the following transactions (the "Reorganization Transactions"): •The GF limited liability company agreement was amended to, among other things, i) appoint GSHD as the sole managing member of GF and ii) modify the capital structure of GF by reclassifying the interests previously held by Pre-IPO LLC Members into a single new class of non-voting LLC Units. •GSHD was authorized to issue two classes of common stock. 9,810 thousand shares of Class A common stock were issued pursuant to the Offering, including the underwriters' over-allotment option. 22,747 thousand shares of Class B common stock were issued to the Pre-IPO LLC Members in an amount equal to the number of LLC Units held by each such Pre-IPO LLC Member in exchange for certain management rights of GF. Each share of Class A common stock and Class B common stock entitles its holder to one vote per share on all matters submitted to a vote of GSHD's stockholders. Each share of Class B common stock can be exchanged for one share of Class A common stock or, at GSHD's discretion, a cash payment equal to the volume weighted average market price of one share of Class A common stock, thus canceling the share of Class B common stock on a one-for-one basis. •The Goosehead Management Holders and Texas Wasatch Holders indirectly transferred their ownership interests in GM and TWIHG, respectively, to GSHD in exchange for the Goosehead Management Note and Texas Wasatch Note. The aggregate principal amount of the Goosehead Management Note and the Texas Wasatch Note was approximately $114 million. Because the net proceeds from the Offering were insufficient to repay the aggregate principal amount of the notes, 3,724 thousand shares of Class A common stock were issued to the Goosehead Management Holders and the Texas Wasatch Holders for the difference. GSHD contributed direct and indirect ownership interests in each of TWIHG and GM to GF. Following completion of the Reorganization Transactions and the Offering, GSHD owned 37.3% of GF and the Pre-IPO LLC Members owned the remaining 62.7%. GSHD is the sole managing member of GF and, although GSHD holds a minority economic interest in GF, GSHD has the sole voting power and control of management of GF. Accordingly, GSHD consolidates the financial results of GF and reports non-controlling interest in GSHD's consolidated financial statements.

Summary of significant accounting policies

12 Months Ended

Dec. 31, 2019

Accounting Policies [Abstract]

Summary of significant accounting policies

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reported period. Accordingly, actual results could differ from those estimates as more information becomes known.

Cash and cash equivalents

The Company maintains its cash in bank deposit accounts that, at times, may exceed federally insured limits; however, the Company has not historically experienced any losses in these accounts. The Company believes it is not exposed to any significant credit risk. The Company currently holds no financial instruments that would be considered cash equivalents.

Restricted cash

The Company holds premiums received from the insured, but not yet remitted to the insurance carrier in a fiduciary capacity. Premiums received but not yet remitted included in restricted cash were $923 thousand and $376 thousand as of December 31, 2019 and 2018, respectively.

The following is a reconciliation of our cash and restricted cash balances as presented in the consolidated statement of cash flows for the years ended December 31, 2019 and 2018 (in thousands):


	December 31, 2019
	2019		2018
Cash and cash equivalents	$	14,337	$	18,635
Restricted cash	923		376
Cash and cash equivalents, and restricted cash	$	15,260	$	19,011

Commissions and agency fees receivable

Upon issuance of a new policy, the Company typically collects the first premium payment from the insured, and then will remit the full premium amount to the insurance carriers. The insurance carriers collect the remaining premiums directly from the insureds and remit the applicable commissions to the Company. Accordingly, as reported in the accompanying consolidated balance sheet, commissions are receivables from the insurance carriers. These direct-bill arrangements consist of a high volume of transactions with small premium amounts, with the billing controlled by the insurance carriers. The income statement and balance sheet effects of the commissions are recorded at the contract effective date and generally are based on a percentage of premiums for insurance coverage. During 2019, the Company wrote with over 100 insurance carriers, of which 35 provided national coverage. In 2019, two carriers represented more than 10% of total revenue at 16% and 10%. In 2018, two carriers represented more than 10% of total revenue at 17% and 11%.

In select states, agents have the option to charge an agency fee for the placement of the insurance policy. These non-refundable fees are recorded as receivable on the date the policy is effective with the insurance carrier.

Allowance for uncollectible agency fees

The Company records agency fees receivable net of an allowance for estimated uncollectible accounts to reflect any loss anticipated for the related agency fees receivable balances and charge to bad debts. The agency fees receivable balance consists of numerous small-balance, homogeneous accounts. The Company calculates the allowance based on collection history and writes off all uncollected agency fee balances outstanding over ninety days.

Receivable from franchisees

Receivable from franchisees consists of franchise fees receivable, net of allowance for uncollectible franchise fees and unamortized discount on franchise fees, royalty fees receivable, and notes receivable from franchisees.

Franchise fees receivable

At the start date of the franchise agreement, an entry to franchise fees receivable is recorded along with an entry for a contract liability, to be amortized to franchise fees within Franchise revenues over the 10-year life of the franchise contract. Franchisees have the option to pay the full amount of franchise fees up front or to pay a deposit up front and the remaining balance by payment plan over time. The franchisees that elect to pay the initial franchise fee over a term extending greater than one year pay in total an amount that exceeds the amount due had they paid the full amount up front. As such, the payment plan option is treated as a zero-interest rate note, which creates an imputation of interest. The imputed interest is recorded as a discount on the franchise fee receivable and amortized using the interest rate method over the life of the payment plan. The amount of interest recorded in 2019 and 2018 related to franchise fees on a payment plan was $606 thousand and $418 thousand, respectively, and is included in Interest income.

Allowance for uncollectible franchise fees receivable

The Company records franchise fees receivable net of an allowance for estimated uncollectible accounts to reflect any loss anticipated related to the franchise fees receivable balances and charged to bad debts. The franchise fees receivable balance consists of numerous small-balance, homogeneous accounts. The Company calculates the allowance based on our history of write offs for all franchise accounts. Franchise fees receivable and the related allowance is charged off to bad debts if the franchisee owing the balance terminates.

Royalty fees receivable

Royalty fees are recorded at the point in time when the policy becomes effective with the insurance carrier. The royalty fees are secured by the commissions of the franchisee with no historical losses incurred for uncollectible royalty fees. As such, there is no allowance for doubtful accounts relating to royalty fees.

Property & equipment

The Company carries fixed assets at cost, less accumulated depreciation, as stated in the accompanying consolidated balance sheets. Depreciation of property and equipment is calculated using the straight-line method over the estimated useful life of five years for furniture, fixtures and equipment and three years for computer equipment. Leasehold improvements are also amortized using the straight-line method and are amortized over the shorter of the remaining term of the lease or the useful life of the improvement. Expenditures for improvements are capitalized, and expenditures for maintenance and repairs are expensed as incurred. Upon sale or retirement, the cost and related accumulated depreciation and amortization is removed from the related accounts, and the resulting gain or loss, if any, is reflected in income.

Intangible assets

Intangible assets are stated at cost less accumulated amortization and reflect amounts paid for the Company’s web domain and computer software costs. The web domain is amortized over a useful life of fifteen years and software costs are amortized over a useful life of three years.

Premiums payable

Premiums payable represent premium payments that have been received from insureds, but not yet remitted to the insurance carriers.

Unearned revenue

When the Company collects Initial Franchise Fees prior to the franchisee start date, the amount collected is recognized as unearned revenue until the Company fulfills its performance obligation and is able to recognize the revenue. Prior to the adoption of Revenue from Contracts with Customers (ASU 2014-09) (“Topic 606”), unearned revenue was recorded as Initial Franchise Fees received prior to the date the franchisee attended training. Amounts

included in unearned revenue related to initial franchise fees were $0 and $530 thousand at December 31, 2019 and 2018, respectively.

Deferred financing costs

Deferred financing costs incurred in connection with the issuance of debt are capitalized and amortized to interest expense in accordance with the related debt agreements. Deferred financing costs are included as a reduction in notes payable on the accompanying consolidated balance sheets.

Deferred rent

Deferred rent consists of rent abatement affecting the timing of cash rent payments related to the Company’s corporate office leases, as well as lease incentives such as construction allowances. Deferred rent is record as a liability and is amortized over the lease term as a reduction to rent expense.

Income Taxes

Prior to the Offering, GF was treated as a partnership for U.S. federal and applicable state and local income tax purposes. As a partnership, GF's taxable income or loss was included in the taxable income of its members. Accordingly, no income tax expense was recorded for federal and state and local jurisdictions for periods prior to the Offering.

In connection with the Offering completed on May 1, 2018, the Company became a taxable entity.

The Company accounts for income taxes pursuant to the asset and liability method which requires the recognition of deferred income tax assets and liabilities related to the expected future tax consequences arising from temporary differences between the carrying amounts and tax bases of assets and liabilities based on enacted statutory tax rates applicable to the periods in which the temporary differences are expected to reverse. Any effects of changes in income tax rates or laws are included in income tax expense in the period of enactment.

Advertising

The Company expenses advertising costs as they are incurred. Advertising expense for the years ended December 31, 2019 and 2018 was $812 thousand and $521 thousand.

Recently issued accounting pronouncements

Leases (ASU 2016-02): This standard establishes a new lease accounting model, which introduces the recognition of lease assets and liabilities for those leases classified as operating leases under previous GAAP. It should be applied using a modified retrospective approach, with the option to elect various practical expedients. Early adoption is permitted. The standard will become effective for the Company January 1, 2021, but the Company is not required to present the impacts of the standard until it files its annual report on Form 10-K for the fiscal year ended December 31, 2021. The Company is currently evaluating the impact this standard will have on the Company's consolidated financial statements. However we expect the impact of this guidance on our consolidated financial statements could be significant, as our future minimum operating lease commitments totaled $22.3 million as of December 31, 2019.

Recently adopted accounting pronouncements

Revenue from Contracts with Customers (ASU 2014-09) (“Topic 606”): This standard supersedes the existing revenue recognition guidance and provides a new framework for recognizing revenue. The core principle of the standard is that an entity should recognize revenue for the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods and services. Additionally, the guidance requires improved disclosure to help users of financial statements better understand the nature, amount, timing and uncertainty of revenue that is recognized. Guidance subsequent to ASU 2014-09 has been issued to clarify various provisions in the standard, including principal versus agent considerations, identifying performance obligations, licensing transactions, as well as various technical corrections and improvements. According to the superseding standard ASU 2015-14 that deferred the effective dates of the preceding, and because the Company is filing as an emerging growth company, the standard became effective for the Company January 1, 2019, but the Company was not required to present the impacts of the standard until this annual report on Form 10-K for the fiscal year ended December 31, 2019.

This standard may be adopted using either a retrospective or modified retrospective method. The Company adopted this standard by recognizing the cumulative effect as an adjustment to opening accumulated deficit and non-controlling interests at January 1, 2019, under the modified retrospective method for contracts not completed as of the day of adoption. Under the modified retrospective method, the Company was not required to restate comparative financial information prior to the adoption of these standards and, therefore, such information presented prior to January 1, 2019 continue to be reported under the Company’s previous accounting policies. The details of the significant changes and quantitative impact of the changes are discussed below and in "Note 3. Revenues."

Impact on Financial Statements

The following tables summarize the impacts of adopting the revenue recognition standard on the Company’s consolidated financial statements:


(in thousands)	Legacy GAAP	Adjustments due to Topic 606	As Reported
Consolidated Statement of Income
Year Ended December 31, 2019
Revenues:
Commissions and agency fees	50,164	(3,798)	46,366
Franchise revenues	33,309	(2,806)	30,503

Expenses:
Employee compensation and benefits	41,838	(123)	41,715
Bad debts	1,817	(1,092)	725
Income taxes	1,758	(454)	1,304

Net income	15,326	(4,944)	10,382

Earnings per share:
Basic	0.36	(0.12)	0.24
Diluted	0.33	(0.11)	0.22


(in thousands)	Legacy GAAP	Adjustments due to Topic 606	As Reported
Consolidated Balance Sheet
December 31, 2019
Assets:
Commissions and agency fees receivable, net	2,241	4,643	6,884
Receivable from franchisees, net	3,880	9,736	13,616

Deferred income taxes, net	15,217	320	15,537
Other assets	156	1,201	1,357

Liabilities:
Accounts payable and accrued expenses	5,138	(105)	5,033
Unearned revenue	515	(515)	—
Contract liabilities	—	22,795	22,795
Liabilities under tax receivable agreement	13,336	23	13,359

Stockholders' Equity⁽¹⁾:
Accumulated Deficit	(21,427)	(2,384)	(23,811)
Non-controlling interests	(18,152)	(3,848)	(22,000)
Total equity	(24,768)	(6,239)	(31,007)

Revenues

12 Months Ended

Dec. 31, 2019

Revenue from Contract with Customer [Abstract]

Revenue from Contract with Customer

The primary impacts of the new standard to the Company's revenues and expenses are as follows:

Commissions and fees

The Company earns new and renewal commissions paid by insurance carriers and fees paid by its clients for the binding of insurance coverage. The transactions price is set as the estimated commissions to be received over the term of the policy, net of a constraint for policy changes and cancellations. These commissions and fees are earned at a point in time upon the effective date of bound insurance coverage, as no performance obligation exists after coverage is bound. The company also earns contingent commissions from the insurance carriers based on the growth and the profitability of the premiums being placed with the insurance carrier.

Prior to the adoption of Topic 606, Commissions from insurance carriers, net of estimated cancellations, were recognized as revenue when the data necessary to reasonably determine such amounts was made available to the Company. Subsequent commission adjustments, such as policy changes, were recognized when the adjustments become known. As a result of the adoption of Topic 606, commissions from insurance carriers, net of estimated policy changes and cancellations, are recognized as revenue at the effective date of the policy. Significant factors in determining our estimates of policy changes and cancellations include forecasted commissions revenue, which is estimated based on historical experience and assumptions concerning future customer behavior and market conditions. Subsequent adjustments to estimated policy changes and cancellations are possible as facts and circumstances change over time. These commission revenues are now generally recognized earlier than they had been previously.

For Agency Fees, the Company enters into a contract with the insured, in which the Company's performance obligation is to place an insurance policy. The transaction price of the agency fee is set at the time the sale is agreed upon, and is included in the contract. Agency Fee revenue is recognized at a point in time, which is the effective date of the policy.

Prior to the adoption of Topic 606, Agency Fees were recognized as revenue on the date coverage was agreed upon with the client and placed with the Carrier. As a result of the adoption of Topic 606, Agency Fees are recognized as revenue on the effective date of the policy, generally later than they had been previously.

Contingent commission revenue is generated from contracts between the Company and insurance carriers, for which the Company is compensated for certain growth, profitability, other performance-based metrics. The performance obligations for contingent commissions will vary by contract, but generally include the Company increasing profitable written premium with the insurance carrier. The transaction price for Contingent Commissions is estimated based on all available information and is recognized over time as the Company completes its performance obligations, as the underlying policies are placed.

Prior to the adoption of Topic 606, revenue from contingent commissions was recognized when the amounts were fixed and determinable, typically when we received the payment from the insurance carrier. As a result of the adoption of Topic 606, the Company must estimate the amount of consideration that will be received such that a significant reversal of revenue is not probable. Contingent commissions represent a form of variable consideration associated with the placement and profitability of coverage, for which we earn commissions. In connection with Topic 606, contingent commissions are estimated with a constraint applied and accrued relative to the recognition of the corresponding core commissions for the period over which the contract applies. The resulting effect on the timing of recognizing contingent commissions will now more closely follow a similar pattern as our commissions and fees with any adjustments recognized when payments are received or as additional information that affects the estimate becomes available.

Franchise revenues

Franchise revenues include initial franchise fees and ongoing new and renewal royalty fees from franchisees.

Revenue from initial franchise fees is generated from a contract between the Company and a franchisee. The Company's performance obligation is to provide initial training, onboarding, ongoing support and use of the Company's business operations over the period of the franchise agreement. The transaction price is set by the franchise agreement and revenue is recognized over time as the Company completes its performance obligations.

Prior to the adoption of Topic 606, initial franchise fees were recognized as revenue in the month the agency owner or initial agency representative attends training. As a result of the adoption of Topic 606, initial franchise fees are recognized as revenue over the 10-year life of the franchise contract, beginning on the start date of the contract.

Revenue from new and renewal royalty fees is recorded by applying the sales- and usage-based royalties exception. Under the sales- and usage-based exception, the Company estimates the anticipated amount of the royalties to be received over the term of the policy. Revenue from royalty fees is recognized over time as the placement of the underlying policies occur.

Prior to the adoption of Topic 606, royalty fees were recognized as revenue when the data necessary to reasonably determine such amounts was made available to the Company. As a result of the adoption of Topic 606, royalty fees are recognized over time as the underlying policies are placed, which is on the effective date of the policies. Recognition of royalty fees generally takes place earlier under Topic 606.

Contract Costs

Additionally, the Company has evaluated ASC Topic 340 - Other Assets and Deferred Cost (“ASC 340”) which requires companies to defer certain incremental cost to obtain customer contracts, and certain costs to fulfill customer contracts.

Incremental cost to obtain - The adoption of ASC 340 resulted in the Company deferring certain costs to obtain customer contracts primarily as they relate to commission-based compensation plans in the Franchise Channel, in which the Company pays an incremental amount of compensation on new franchise agreements. These incremental costs are deferred and amortized over a 10-year period, which is consistent with the term of the contact.

Costs to fulfill - The Company has evaluated the need to capitalize costs to fulfill customer contracts and has determined that there are no costs that meet the definition for capitalization under ASC 340.

Disaggregation of Revenue

The following table disaggregates revenue by segment and source for 2019:


Year Ended December 31, 2019	Franchise Channel		Corporate Channel		Total
Type of revenue stream:
Commissions and agency fees
Renewal Commissions	$	—	$	22,924	$	22,924
New Business Commissions	—		11,961		11,961
Agency Fees	—		6,058		6,058
Contingent Commissions	3,530		1,893		5,423
Franchise revenues
Renewal Royalty Fees	19,462		—		19,462
New Business Royalty Fees	7,149		—		7,149
Initial Franchise Fees	3,784		—		3,784
Other Franchise Revenues	108		—		108
Interest Income	617		—		617
Total Revenues	$	34,650	$	42,836	$	77,486

Timing of revenue recognition:
Transferred at a point in time	$	—	$	40,943	$	40,943
Transferred over time	34,650		1,893		36,543
Total Revenues	$	34,650	$	42,836	$	77,486

Contract Balances

The following table provides information about receivables, cost to obtain, and contract liabilities from contracts with customers:


	December 31, 2019		January 1, 2019		Increase/(decrease)
Cost to obtain franchise contracts	$	1,004	$	881	$	123
Commissions and agency fees receivable, net	6,884		9,962		(3,078)
Receivable from franchisees	13,616		8,461		5,155
Contract liability⁽¹⁾	22,795		16,514		6,281

(1) Initial franchise fees to be recognized over the life of the contract

Significant changes in contract liabilities are as follows:


	December 31, 2019
Contract liability at beginning of period	$	16,514
Revenue recognized during the period	(3,784)
New deferrals⁽¹⁾	10,065
Contract liability at end of period	$	22,795

(1) Initial franchise fees where the consideration is received from the customer for services which are to be transferred to the franchisee over the term of the franchise agreement

Anticipated Future Recognition of Deferred Initial Franchise Fees

The following table reflects the estimated initial franchise fees (contract liability) to be recognized in the future related to performance obligations that are unsatisfied at the end of the period (in thousands):


Estimate for the year ended December 31:
2020	$	2,771
2021	2,737
2022	2,732
2023	2,718
2024 and thereafter	11,837
	$	22,795

Franchise fees receivable

12 Months Ended

Dec. 31, 2019

Receivables [Abstract]

Franchise fees receivable

The balance of Franchise fees receivable included in receivable from franchisees in the consolidated balance sheets consisted of the following (in thousands):


	December 31
	2019		2018
Franchise fees receivable	$	15,314	$	3,906
Less: Unamortized discount	(3,771)		(1,381)
Less: Allowance for uncollectible franchise fees	(52)		(455)
Total franchise fees receivable	$	11,491	$	2,070

Activity in the allowance for uncollectible franchise fees was as follows (in thousands):


Allowance for Uncollectible Franchise Fees:
Balance at December 31, 2017	$	335
Charges to bad debts	409
Write offs	(289)
Balance at December 31, 2018	$	455
Adjustments related to adoption of ASC 606	(440)
Adjusted balance at January 1, 2019	15
Charges to bad debts	121
Write offs	(84)
Balance at December 31, 2019	$	52

Activity in the allowance for uncollectible agency fees was as follows:


Allowance for Uncollectible Agency Fees:
Balance at December 31, 2017	$	182
Charges to bad debts	889
Write offs	(829)
Balance at December 31, 2018	$	242
Adjustments related to adoption of ASC 606	(134)
Adjusted balance at January 1, 2019	108
Charges to bad debts	604
Write offs	(534)
Balance at December 31, 2019	$	178

Allowance for uncollectible agency fees

12 Months Ended

Dec. 31, 2019

Receivables [Abstract]

Allowance for uncollectible agency fees

The balance of Franchise fees receivable included in receivable from franchisees in the consolidated balance sheets consisted of the following (in thousands):


	December 31
	2019		2018
Franchise fees receivable	$	15,314	$	3,906
Less: Unamortized discount	(3,771)		(1,381)
Less: Allowance for uncollectible franchise fees	(52)		(455)
Total franchise fees receivable	$	11,491	$	2,070

Activity in the allowance for uncollectible franchise fees was as follows (in thousands):


Allowance for Uncollectible Franchise Fees:
Balance at December 31, 2017	$	335
Charges to bad debts	409
Write offs	(289)
Balance at December 31, 2018	$	455
Adjustments related to adoption of ASC 606	(440)
Adjusted balance at January 1, 2019	15
Charges to bad debts	121
Write offs	(84)
Balance at December 31, 2019	$	52

Activity in the allowance for uncollectible agency fees was as follows:


Allowance for Uncollectible Agency Fees:
Balance at December 31, 2017	$	182
Charges to bad debts	889
Write offs	(829)
Balance at December 31, 2018	$	242
Adjustments related to adoption of ASC 606	(134)
Adjusted balance at January 1, 2019	108
Charges to bad debts	604
Write offs	(534)
Balance at December 31, 2019	$	178

Property and equipment

12 Months Ended

Dec. 31, 2019

Property, Plant and Equipment [Abstract]

Property and equipment

Property and equipment consisted of the following at:


	December 31,
	2019		2018
Furniture & fixtures	$	3,012	$	2,233
Computer equipment	1,480		1,023
Network equipment	268		252
Phone system	885		824
Leasehold improvements	9,073		6,692
Total	14,718		11,024
Less accumulated depreciation	(5,176)		(3,449)
Property and equipment, net	$	9,542	$	7,575

Depreciation expense was $1.7 million and $1.3 million for the years ended December 31, 2019 and 2018, respectively.

Intangible assets Intangible assets

12 Months Ended

Dec. 31, 2019

Goodwill and Intangible Assets Disclosure [Abstract]

Intangible assets

Intangible assets consisted of the following:


	December 31,					Weighted average amortization period (years)
	2019		2018
Computer software & web domain	$	1,080	$	679	3.13
Less accumulated amortization	(635)		(431)
Intangible assets, net	$	445	$	248

Amortization expense was $204 thousand and $117 thousand for the years ended December 31, 2019 and 2018, respectively.

Expected amortization over the next five years is as follows:


	Amount
Year Ending December 31,
2020	$	226
2021	156
2022	60
2023	1
2024 and thereafter	2
Total	$	445

Employee benefit obligation	12 Months Ended
Employee benefit obligation	Dec. 31, 2019
Retirement Benefits [Abstract]
Employee benefit obligation	The Company has adopted a qualified deferred compensation plan under section 401(k) of the Internal Revenue Code. Full-time employees over the age of 21 with six months of service are eligible to participate. Under the plan, the Company’s contribution is based on a discretionary matching of 100% of salary deferral elected by each eligible employee up to a maximum of 3% of compensation. The Company’s matching portion vests over a four-year period, after which time the employee becomes fully vested and all future contributions will vest immediately. Matching contributions may be changed at the discretion of the Company. Company contributions totaled $592 thousand and $529 thousand for the years ended years ended December 31, 2019 and 2018.

Debt

12 Months Ended

Dec. 31, 2019

Debt Disclosure [Abstract]

Debt

On August 3, 2018, the Company refinanced its $3.0 million revolving credit facility and $50.0 million term note payable to a $13.0 million revolving credit facility and $40 million term note payable in order to obtain a more favorable interest rate on the outstanding debt. The Company has the right, subject to approval by the administrative agent and each issuing bank, to increase the commitments under the credit facilities an additional $50.0 million. The Company treated the refinancing as an extinguishment of the existing debt.

The $13.0 million revolving credit facility accrues interest on amounts drawn at an initial interest rate of LIBOR plus 2.50%, then at an interest rate determined by the Company's leverage ratio for the preceding period. As of December 31, 2019, the Company was in the greater than 1.50x leverage ratio tranche, accruing interest of LIBOR plus 2.00%. At December 31, 2019, the Company had $10.0 million drawn against the revolver. At December 31, 2019, the Company had a letter of credit of $333 thousand applied against the maximum borrowing availability, thus amounts available to draw totaled $2.7 million. The revolving credit facility is collateralized by substantially all the Company’s assets, which includes rights to future commissions. Interest payment on the revolving credit facility totaled $450 thousand and $198 thousand for the years ended December 31, 2019 and 2018, respectively.

The $40.0 million term note accrues interest at an initial interest rate of LIBOR plus 2.00%, then at an interest rate determined by the Company's leverage ratio for the preceding period. As of December 31, 2019, the Company was in the greater than 1.50x leverage ratio tranche, accruing interest of LIBOR plus 2.00%. The aggregate principal amount of the term note as of December 31, 2019 is $36.5 million, payable in quarterly installments of (x) $750 thousand from the fiscal quarter ending 3/31/2020 through the fiscal quarter ending 6/30/2020 and (y) $1.25 million

from the fiscal quarter ending 9/30/2020 through the fiscal quarter ending 6/30/2021, with a balloon payment of the entire unpaid principal amount of the term note on 8/3/2021.The term note is collateralized by substantially all the Company’s assets, which includes rights to future commissions.

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

Maturities of the term note payable for the next two calendar years as of December 31, 2019 are as follows (in thousands):


	Amount
2020	$	4,000
2021	32,500
Total	$	36,500

The $10.0 million drawn against the revolver is coterminous with the term loan and is due in full on August 3, 2021.

Loan origination fees of $214 thousand at December 31, 2019 are reflected as a reduction to the note balance and are amortized through interest expense. As part of the August 3, 2018 refinancing, $871 thousand of origination fees from previous debt were immediately recognized as interest expense.

The Company’s note payable agreement contains certain restrictions and covenants. Under these restrictions, the Company is limited in the amount of debt incurred and distributions payable. In addition, the credit agreement contains certain change of control provisions that, if broken, would trigger a default. Finally, the Company must maintain certain financial ratios. As of December 31, 2019, the Company was in compliance with these covenants.

The Company refinanced its credit facilities on March 6, 2020. See "Note 16: Subsequent Events."

Because of both instruments’ origination date and variable interest rate, the note payable balance at December 31, 2019 and December 31, 2018, approximates fair value using Level 2 inputs, described below.

The framework for measuring fair value provides a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (level 1 measurements) and the lowest priority to unobservable inputs (level 3 measurements). The three levels of the fair value hierarchy are described as follows:

•Level 1—Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets.

•Level 2—Significant other observable inputs other than Level 1 prices such as quoted prices in markets that are not active, quoted prices for similar assets or other inputs that are observable, either directly or indirectly, for substantially the full term of the asset.

•Level 3—Significant unobservable inputs that reflect a reporting entity’s own assumptions about the assumptions that market participants would use in pricing an asset or liability.

The asset or liability’s fair value measurement level within the fair value hierarchy is based on the lowest level of any input that is significant to the fair value measurement. The valuation techniques used need to maximize the use of observable inputs and minimize the use of unobservable inputs.

Commitments and contingencies

12 Months Ended

Dec. 31, 2019

Commitments and Contingencies Disclosure [Abstract]

Commitments and contingencies

The Company leases its facilities under non-cancelable operating leases. In addition to monthly lease payments, the lease agreements require the Company to reimburse the lessors for its portion of operating costs each year. Rent expense was $1.9 million and $1.6 million for the years ended December 31, 2019 and 2018.

The following is a schedule of future minimum lease payments as of December 31, 2019 (in thousands):


	Amount
Year ending December 31:
2020	2,575
2021	2,793
2022	2,762
2023	2,578
2024	2,394
Therafer	9,231
	$	22,333

Income taxes

12 Months Ended

Dec. 31, 2019

Income Tax Disclosure [Abstract]

Income taxes

As a result of the Reorganization Transactions and the Offering, GSHD became the sole managing member of GF, which is treated as a partnership for U.S. federal and most applicable state and local income tax purposes. As a partnership, GF is not subject to U.S. federal and certain state and local income taxes. Any taxable income or loss generated by GF is passed through to and included in the taxable income or loss of its members, including GSHD, on a pro rata basis. GSHD is subject to U.S. federal income taxes, in addition to state and local income taxes, with respect to GSHD's allocable share of income of GF.

Income tax expense

The components of income tax expense are as follows (in thousands):


	Year Ended December 31
	2019		2018
Current income taxes
Federal	$	735	$	343
State and local	283		136
Total current income taxes	1,018		479
Deferred income taxes
Federal	260		(27)
State and local	26		(3)
Total deferred income taxes	286		(30)
Income tax expense	$	1,304	$	449

A reconciliation of income tax expense computed at the U.S. federal statutory income tax rate to the income tax expense recognized is as follows (in thousands):


	Year Ended December 31,
	2019
Income (loss) before taxes	$	11,686



Income taxes at U.S. federal statutory rate	$	2,454
Tax on income not subject to entity level federal income tax	(1,453)
Permanent Differences:



Meals & Entertainment	61
State income tax, net of federal benefit	236
Other Reconciling items:
Other	6
Income tax expense	$	1,304


	Year Ended December 31,
	2018
Income (loss) before taxes	$	(18,218)
Less: (income) prior to the Reorganization Transactions	(4,389)
Income (loss) before taxes	$	(22,607)

Income taxes at U.S. federal statutory rate	$	(4,747)
Tax on income not subject to entity level federal income tax	(544)
Permanent Differences:
Non-controlling interest	3,536
Non-deductible stock compensation costs	2,038
Non-deductible excess compensation	27
Meals & Entertainment	38
State income tax, net of federal benefit	99
Other Reconciling items:
Other	2
Income tax expense	$	449

Deferred tax assets and liabilities

The components of deferred tax assets are as follows (in thousands):


	December 31, 2019		December 31, 2018

Investment in flow-through entity	$	15,537	$	1,958
Net deferred tax asset	$	15,537	$	1,958

Uncertain tax positions

GSHD has determined there are no material uncertain tax positions as of December 31, 2019.

Tax Receivable Agreement

GF intends to make an election under Section 754 of the Internal Revenue Code of 1986, as amended, and the regulations thereunder (the “Code”) effective for each taxable year in which a redemption or exchange of LLC Units and corresponding Class B common stock for shares of Class A common stock occurs. Future taxable redemptions or exchanges are expected to result in tax basis adjustments to the assets of GF that will be allocated to the Company and thus produce favorable tax attributes. These tax attributes would not be available to us in the absence of those transactions. The anticipated tax basis adjustments are expected to reduce the amount of tax that GSHD would otherwise be required to pay in the future.

GSHD entered into a tax receivable agreement with the Pre-IPO LLC Members on May 1, 2018 that provides for the payment by GSHD to the Pre-IPO LLC Members of 85% of the amount of cash savings, if any, in U.S. federal, state and local income tax or franchise tax that GSHD actually realizes as a result of (i) any increase in tax basis in GSHD's assets and (ii) tax benefits related to imputed interest deemed arising as a result of payments made under the tax receivable agreement.

During the years ended December 31, 2019 and 2018, an aggregate of 1.4 million and 261 thousand LLC Units, respectively, were redeemed by the Pre-IPO LLC Members for newly-issued shares of Class A common stock. In connection with these redemptions, we received 1.4 million and 261 thousand LLC Units, which resulted in an increase in the tax basis of our investment in GF subject to the provisions of the Tax Receivable Agreement. We recognized a liability for the TRA Payments due to the Pre-IPO LLC Members, representing 85% of the aggregate tax benefits we expect to realize from the tax basis increases related to the redemptions of LLC Units, after concluding it was probable that such TRA Payments would be paid based on our estimates of future taxable income. As of December 31, 2019 and 2018, the total amount of TRA Payments due to the Pre-IPO LLC Members under the Tax Receivable Agreement was $13.4 million and $1.7 million, respectively, of which $9 thousand and $9 thousand, respectively, was current and included in Accounts payables and accrued expenses on the Consolidated Balance Sheet.

Stockholders' equity

12 Months Ended

Dec. 31, 2019

Equity [Abstract]

Stockholders' equity

Class A Common Stock

GSHD has a total of 15,238 thousand and 13,800 thousand shares of its Class A common stock outstanding at December 31, 2019 and 2018, respectively. Each share of Class A common stock holds economic rights and entitles its holder to one vote per share on all matters submitted to a vote of the stockholders of GSHD.

Class B Common Stock

GSHD has a total of 21,055 thousand and 22,486 thousand shares of its Class B common stock outstanding at December 31, 2019 and 2018, respectively. Each share of Class B common stock has no economic rights but entitles its holder to one vote per share on all matters submitted to a vote of the stockholders of GSHD.

Holders of Class A common stock and Class B common stock vote together as a single class on all matters presented to GSHD's stockholders for their vote or approval, except as otherwise required by applicable law, by agreement, or by GSHD's certificate of incorporation.

Correction of Prior Period Balances:

Subsequent to the issuance of the Company’s Annual report on Form 10-K for the year ended December 31, 2018, the Company determined that there was an error in the initial allocation of the effects of the Reorganization Transactions and of the non-controlling interest as presented in the consolidated statement of stockholders’ equity for the year ended December 31, 2018. This resulted in misstatements of activity in and balances of additional paid in capital, accumulated deficit, total stockholders' equity and non-controlling interest within the consolidated statement of stockholders' equity and consolidated balance sheet as of and for the year ended December 31, 2018. The Company evaluated the materiality of these misstatements from quantitative and qualitative perspectives and concluded the misstatements are not material to the prior period.

The previously reported amounts within the Company’s consolidated statement of stockholders’ equity for the year ended December 31, 2018 and the corresponding amounts in the consolidated balance sheet as of December 31, 2018 have been revised to reflect the corrected balances as presented below (in thousands):


Consolidated statement of stockholders’ equity for the year ended December 31, 2018
	Additional paid in capital										Accumulated deficit										Total stockholders' equity				Non-controlling interest
	As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected
Effects of the Reorganization Transactions	$	(132,202)	$	38,022	$	(94,180)	$	(7,379)	$	(14,183)	$	(21,562)	$	(139,354)	$	23,839	$	(115,515)	$	(12,402)	$	(23,839)	$	(36,241)
Initial non-controlling interest allocation	$	97,071	$	(115,991)	$	(18,920)	$	—	$	—	$	—	$	97,071	$	(115,991)	$	(18,920)	$	(97,071)	$	115,991	$	18,920
Redemption of LLC Units	$	(1,251)	$	1,057	$	(194)	$	—	$	—	$	—	$	(1,251)	$	1,057	$	(194)	$	1,251	$	(1,057)	$	194
Balance December 31, 2018	$	88,811	$	(76,912)	$	11,899	$	(6,578)	$	(14,183)	$	(20,761)	$	82,595	$	(91,095)	$	(8,500)	$	(107,798)	$	91,095	$	(16,703)

Earnings Per Share

The following table sets forth the calculation of basic earnings per share ("EPS") based on net income attributable to GSHD for the years ended December 31, 2019 and 2018, divided by the basic weighted average number of Class A common stock as of December 31, 2019 and 2018 (in thousands, except per

share amounts). Diluted earnings per share of Class A common stock is computed by dividing net income attributable to GSHD by the weighted average number of shares of Class A common stock outstanding adjusted to give effect to potentially dilutive securities. The Company has not included the effects of conversion of Class B shares to Class A shares in the diluted EPS calculation using the "if-converted" method, because doing so has no impact on diluted EPS.


	Year Ended December 31, 2019		Year Ended December 31, 2018
Numerator:
Income (loss) before taxes	$	11,686	$	(18,218)
Less: income (loss) before taxes attributable to non-controlling interests	6,956		(9,702)
Income (loss) before taxes attributable to GSHD	4,730		(8,516)
Less: income tax expense attributable to GSHD	1,163		387
Net income (loss) attributable to GSHD⁽¹⁾	$	3,567	$	(8,903)
Denominator:
Weighted average shares of Class A common stock outstanding - basic	14,864		13,554
Effect of dilutive securities:
Stock options⁽²⁾	1,236		—
Weighted average shares of Class A common stock outstanding - diluted	$	16,100	$	13,554

Earnings per share of Class A common stock - basic	$	0.24	$	(0.66)
Earnings per share of Class A common stock - diluted	$	0.22	$	(0.66)

(1) Net income attributable to GSHD for the year ended December 31, 2018 excludes all net income prior to the Offering.

(2) 1,650 thousand stock options were excluded from the computation of diluted earnings per share of Class A common stock for the year ended December 31, 2018 because the effect would have been anti-dilutive, as GSHD recorded a net loss for the period.

Noncontrolling Interest

12 Months Ended

Dec. 31, 2019

Noncontrolling Interest [Abstract]

Non-controlling interest

Non-Controlling Interests

Following the Offering, GSHD became the sole managing member of GF and, as a result, it consolidates the financial results of GF. GSHD reports a non-controlling interest representing the economic interest in GF held by the other members of GF.

On a quarterly basis, GF makes distributions to the LLC Unit holders on a pro rata basis. For the years ended December 31, 2019 and 2018, GF made distributions of $6.3 million and $3.9 million, respectively, of which $3.7 million and $3.0 million, respectively, were made to Pre-IPO LLC Members. The remaining $2.6 million and $0.9 million, respectively, were made to GSHD and was eliminated in consolidation.

Under the amended and restated Goosehead Financial, LLC Agreement, the Pre-IPO LLC Members have the right, from and after the completion of the Offering (subject to the terms of the amended and restated Goosehead Financial, LLC Agreement), to require GSHD to redeem all or a portion of their LLC Units for, at GSHD's election, newly-issued shares of Class A common stock on a one-for-one basis or a cash payment equal to the volume weighted average market price of one share of GSHD's Class A common stock for each LLC Unit redeemed (subject to customary adjustments, including for stock splits, stock dividends and reclassifications) in accordance with the terms of the amended and restated Goosehead Financial, LLC Agreement. Additionally, in the event of a redemption request by a Pre-IPO LLC Member, GSHD may, at its option, effect a direct exchange of cash or Class A common stock for LLC Units in lieu of such a redemption. Shares of Class B common stock will be canceled on a one-for-one basis if GSHD, at the election of a Pre-IPO LLC Member, redeems or exchanges LLC Units of such Pre-IPO LLC Member pursuant to the terms of the amended and restated Goosehead Financial, LLC Agreement. Except for transfers to GSHD pursuant to the amended and restated Goosehead Financial, LLC Agreement or to certain permitted transferees, the Pre-IPO LLC Members are not permitted to sell, transfer or otherwise dispose of any LLC Units or shares of Class B common stock.

During 2019 and 2018, an aggregate of 1.4 million and 261 thousand LLC Units, respectively, were redeemed by the non-controlling interest holders. Pursuant to the GF LLC Agreement, we issued 1.4 million and 261 thousand shares of Class A common stock in connection with these redemptions and received 1.4 million and 261 thousand LLC Interests, increasing our ownership interest in GF LLC. Simultaneously, and in connection with these redemptions, 1.4 million and 261 thousand shares of Class B common stock were surrendered and canceled.

The following table summarizes the ownership interest in GF as of December 31, 2019 (in thousands).


	December 31, 2019			December 31, 2018
	LLC Units	Ownership %	LLC Units	Ownership %
Number of LLC Units held by GSHD	15,238	42.0%	13,800	38.0%
Number of LLC Units held by non-controlling interest holders	21,055	58.0%	22,486	62.0%
Number of LLC Units outstanding	36,293	100.0%	36,286	100.0%

The weighted average ownership percentages for the applicable reporting periods are used to attribute net income to GSHD and the non-controlling interest holders. The non-controlling interest holders' weighted average ownership percentage for the years ended December 31, 2019 and 2018 was 59.0% and 62.6%, respectively. All net income prior to the Offering is attributed to non-controlling interest holders.

The following table summarizes the effects of changes in ownership in GF on the equity of GSHD for the years ended December 31, 2019 and 2018 is as follows (in thousands):


	Year Ended December 31,
	2019		2018
Net Income (loss) attributable to Goosehead Insurance Inc.	$	3,567	$	(8,903)
Transfers (to) from non-controlling interests:
Decrease in additional paid-in capital as a result of the redemption of LLC interests	(1,368)		(194)
Increase in additional paid-in capital as a result of activity under employee stock purchase plan	325		143
Total effect of changes in ownership interest on equity attributable to Goosehead Insurance Inc.	$	2,524	$	(8,954)

Equity-based compensation

12 Months Ended

Dec. 31, 2018

Share-based Payment Arrangement [Abstract]

Equity-based compensation

A summary of equity-based compensation expense during the years ended December 31, 2019 and 2018 is as follows (in thousands):


	Year Ended December 31,
	2019		2018
Class B unit compensation	$	—	$	26,134
Stock options	1,526		949
Equity-based compensation expense	$	1,526	$	27,083

Class B unit compensation:

Prior to the Offering, certain Pre-IPO LLC Members held non-vesting and non-voting Class B units. In accordance with accounting guidance, any dividends paid to Class B unit holders are recognized as compensation expense when declared, as the Class B non-vesting units are considered to be a non-substantive class of equity. Dividends paid to Class B unit holders prior to the Offering, included in employee compensation and benefits, totaled $122 thousand for the year ended December 31, 2018.

In connection with the Reorganization Transactions, immediately prior to the Offering, historical Class B interests in TWIHG and GM vested by converting to the Texas Wasatch Note and Goosehead Management Note, respectively, paid with a combination of proceeds from the Offering and shares of Class A common stock. This conversion changed the nature of the Class B interests from a profit sharing arrangement to a substantive class of equity and were expensed under the guidance of ASC 718. At the Offering price of $10.00 per share, GSHD incurred total compensation expense of $6.2 million in connection with the conversion, recognized in the second quarter of 2018.

Class B interests in GF were also deemed vested by converting, along with all pre-offering Class A equity, on a one-to-one basis with the number of LLC units previously owned, to both LLC Units and shares of Class B common stock. This conversion changed the nature of the Class B interests from a profit sharing arrangement to a substantive class of equity and were expensed under the guidance of ASC 718. At the initial public offering price of$10.00 per share, the Company issued a total of 2.0 million LLC Units and shares of Class B common stock and incurred total compensation expense of $19.8 million as part of the conversion, recognized in the second quarter of 2018.

Stock options:

In connection with the IPO, GSHD granted 1,650 thousand options to directors and certain employees. The stock options were granted with a strike price of $10.00 per share (the initial public offering price). The 365 thousand director stock options vest quarterly over a three-year period, and the 1,285 thousand employee stock options vest annually from 2020 to 2022. The grant date fair value was determined using the Black-Scholes valuation model using the following assumptions:


Expected volatility	25	%
Expected dividend yield	—
Expected term (in years)	5.95
Risk-free interest rate	2.59	%

GSHD will recognize the total compensation expense of $5.2 million related to such option grants on a straight-line basis over the requisite service period of the award recipient (three years for directors and four years for certain employees).

In April 2018, GSHD adopted the Omnibus Incentive Plan, which reserved 1.5 million shares of Class A Common Stock for delivery to directors, officers, and managing directors in connection with future awards granted under the plan. GSHD also adopted an Employee Stock Purchase Plan ("ESPP"), which reserved 20 thousand shares of Class A Common Stock for delivery to employees. On March 7, 2019, GSHD’s Board of Directors amended the Omnibus Incentive Plan, increasing the number of shares available under the plan to 3.0 million shares. On the same date, GSHD’s Board of Directors approved an increase in the total number of shares available under the ESPP to 30 thousand shares. There were 13 thousand and 5 thousand shares outstanding related to the Employee Stock Purchase Plan at December 31, 2019 and 2018.

Earnings Per Share

12 Months Ended

Dec. 31, 2019

Earnings Per Share [Abstract]

Dividends

On March 7, 2019, GF approved a $15 million extraordinary dividend to all holders of LLC Units, including GSHD. The board of directors of the Company then declared an extraordinary dividend of $0.41 (rounded) to all holders of Class A common stock of GSHD with a record date of March 18, 2019, paid on or before April 1, 2019. A summary of the total amounts declared by GF is as follows (in thousands):


	LLC Units held as of March 18, 2019:	Dividends declared
Class A common stockholders	14,421	$	5,962
Class B common stockholders via LLC Units held	21,864	9,038
Total	36,285	$	15,000

Any future extraordinary dividends will be declared at the sole discretion of GF's managing members with respect to GF and the Company's board of directors with respect to GSHD. In determining whether a future extraordinary dividend will be declared by the Company, the board of directors may, at its sole discretion, consider the following: the Company's financial condition and operating results, the Company's available cash and current and anticipated cash needs, the Company's capital requirements, any contractual, legal, tax and regulatory restrictions, general economic and business conditions, and such other factors or conditions as the board of directors deems relevant.

Segment information

12 Months Ended

Dec. 31, 2019

Segment Reporting [Abstract]

Segment information

The Company has two reportable segments: Corporate Channel and Franchise Channel. The Corporate Channel consists of company-owned and financed operations with employees who are hired, trained, and managed by Goosehead. The Franchise Channel network consists of franchisee operations that are owned and managed by individual business owners. These business owners have a contractual relationship with Goosehead to use the Company's processes, systems, and back-office support team to sell insurance and manage their business. In exchange, Goosehead is entitled to an initial franchise fee and ongoing royalty fees. Allocations of contingent commissions and certain operating expenses are based on reasonable assumptions and estimates primarily using revenue, headcount and other information. The Company’s chief operating decision maker uses net income before interest, income taxes, depreciation and amortization, adjusted to exclude equity-based compensation and other non-operating items, including, among other things, certain non-cash charges and certain non-recurring or non-operating gains or losses (“Adjusted EBITDA”) as a performance measure to manage resources and make decisions about the business. Summarized financial information concerning the Company’s reportable segments is shown in the following tables (in thousands). There are no intersegment sales, only interest income and interest expense related to an intersegment line of credit, all of which eliminate in consolidation. The “Other” column

includes any income and expenses not allocated to reportable segments and corporate-related items, including equity-based compensation, certain legal expenses and interest related to the note payable.


	Franchise Channel		Corporate Channel		Other		Total
Year Ended December 31, 2019
Revenues:
Commissions and agency fees
Renewal Commissions	$	—	$	22,924	$	—	$	22,924
Agency Fees	—		6,058		—		6,058
New Business Commissions	—		11,961		—		11,961
Contingent Commissions	3,530		1,893		—		5,423
Total Commissions and Agency Fees	3,530		42,836		—		46,366
Franchise revenue
Renewal Royalty Fees	19,462		—		—		19,462
New Business Royalty Fees	7,149		—		—		7,149
Initial Franchise Fees	3,784		—		—		3,784
Other Income	108		—		—		108
Total Franchise Revenue	30,503		—		—		30,503
Interest income
Interest Income	617		—		—		617
Total Interest Income	617		—		—		617
Total	34,650		42,836		—		77,486
Operating expenses:
Employee compensation and benefits, excluding equity-based compensation	16,673		23,516		—		40,189
General and administrative expenses, excluding state franchise tax	7,392		8,769		2,881		19,042
Bad debts	121		604		—		725
Total	24,186		32,889		2,881		59,956
Adjusted EBITDA	10,464		9,947		(2,881)		17,530

Equity based compensation	—		—		(1,526)		(1,526)
Interest expense	—		—		(2,387)		(2,387)
Depreciation and amortization	(960)		(971)		—		(1,931)
Taxes	—		—		(1,304)		(1,304)
Net income	$	9,504	$	8,976	$	(8,098)	$	10,382
At December 31, 2019:
Total Assets	$	22,676	$	15,127	$	26,825	$	64,628


	Franchise Channel		Corporate Channel		Other		Total
Year Ended December 31, 2018
Revenues:
Commissions and agency fees
Commissions and agency fees
Renewal Commissions	—		18,357		—		18,357
Agency Fees	—		5,169		—		5,169
New Business Commissions	—		9,347		—		9,347
Contingent Commissions	2,417		1,414		—		3,831
Total Commissions and Agency Fees	2,417		34,287		—		36,704
Franchise revenue
Renewal Royalty Fees	12,104		—		—		12,104
New Business Royalty Fees	4,873		—		—		4,873
Initial Franchise Fees	6,045		—		—		6,045
Other Income	—		—		—		—
Total Franchise Revenue	23,022		—		—		23,022
Interest income
Interest Income	422		—		—		422
Total Interest Income	422		—		—		422
Total	25,861		34,287		—		60,148
Employee compensation and benefits, excluding equity-based compensation	12,511		18,662		—		31,173
General and administrative expenses, excluding state franchise tax⁽¹⁾	4,326		7,200		1,399		12,925
Bad debts	409		889		—		1,298
Total	17,246		26,751		1,399		45,396
Adjusted EBITDA	8,615		7,536		(1,399)		14,752
Other income (expense, including state franchise tax)	—		(22)		(135)		(157)
Equity based compensation	—		—		(27,083)		(27,083)
Interest expense	—		—		(4,266)		(4,266)
Depreciation and amortization	(519)		(945)		—		(1,464)
Taxes	—		—		(449)		(449)
Net income	$	8,096	$	6,569	$	(33,332)	$	(18,667)
At December 31, 2018:
Total Assets	$	8,572	$	6,862	$	19,364	$	34,798

(1) Excluded from general and administrative expenses is $135 thousand of state franchise tax that is not calculated based on income.

Litigation	12 Months Ended
Litigation	Dec. 31, 2019
Loss Contingency, Information about Litigation Matters [Abstract]
Litigation	From time to time, the Company may be involved in various legal proceedings, lawsuits and claims incidental to the conduct of our business. The amount of any loss from the ultimate outcomes is not probable or reasonably estimable. It is the opinion of management that the resolution of outstanding claims will not have a material adverse effect on the financial position or results of operations of the Company.

Subsequent events

12 Months Ended

Dec. 31, 2019

Subsequent Events [Abstract]

Subsequent events

Note Payable

On March 6, 2020, the Company refinanced its $13.0 million revolving credit facility and $40.0 million term note payable to a $25.0 million revolving credit facility and $80.0 million term note payable to finance general corporate

purposes. The Company has the right, subject to approval by the administrative agent and each issuing bank, to increase the commitments under the credit facilities an additional $50 million.

The $25.0 million revolving credit facility accrues interest on amounts drawn at an initial interest rate of LIBOR plus 2.50%, then at an interest rate determined by the Company's leverage ratio for the preceding period. At March 6, 2020, the Company had $5.0 million drawn against the revolver and had a letter of credit of $333 thousand applied against the maximum borrowing availability. Thus, amounts available to draw totaled $19.7 million. The revolving credit facility is collateralized by substantially all the Company’s assets, which includes rights to future commissions.

The $80.0 million term note is payable in quarterly installments of $500 thousand the first twelve months, $1 million the next twelve months and $2 million the last twelve months, with a balloon payment on March 6, 2023. The note is collateralized by substantially all of the Company’s assets, which includes rights to future commissions. Interest is calculated initially at LIBOR plus 2.50%, then at an interest rate based on the Company's leverage ratio for the preceding period.

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

Maturities of note payable for the next four years are as follows (in thousands):


As of March 5, 2020:	Amount
2020	$	1,500
2021	3,500
2022	7,000
2023	68,000
Total	$	80,000

The Company’s note payable agreement contains certain restrictions and covenants. Under these restrictions, the Company is limited in the amount of debt incurred and distributions payable. In addition, the credit agreement contains certain change of control provisions that, if broken, would trigger a default. Finally, the Company must maintain certain financial ratios. As of March 6, 2020, the Company was in compliance with these covenants.

Selected quarterly financial data (unaudited)

12 Months Ended

Dec. 31, 2019

Quarterly Financial Information Disclosure [Abstract]

Selected quarterly financial data (unaudited)

The following tables set forth certain unaudited quarterly results of operations for the years ended December 31, 2019 and 2018 (in thousands, except per share data) under ASC 605. The sum of the four quarters may differ from the annual amount due to rounding:


	2019 ¹
	First Quarter		Second Quarter		Third Quarter		Fourth Quarter
Total revenue	$	23,133	$	19,386	$	21,169	$	20,408
Income from operations	$	8,688	$	3,873	$	3,673	$	3,236
Net income	$	7,318	$	2,817	$	2,763	$	2,427
Earnings per share⁽²⁾
Basic	$	0.17	$	0.06	$	0.07	$	0.06
Diluted	$	0.16	$	0.06	$	0.06	$	0.05

	2018
	First Quarter		Second Quarter		Third Quarter		Fourth Quarter
Total revenue	$	14,589	$	14,788	$	16,054	$	14,717
Income from operations	$	4,763	$	(22,749)	$	2,653	$	1,403
Net income	$	3,768	$	(23,875)	$	836	$	605
Earnings per share⁽²⁾⁽³⁾
Basic	$	0.08	$	(0.68)	$	0.02	$	0.01
Diluted	$	0.08	$	(0.68)	$	0.02	$	0.01

(1) The quarterly results are shown under ASC 605, as the Company was required to show the impact of the changes in revenue recognition on a full-year basis for 2019.

(2) Basic and diluted earnings per share are computed independently for each of the quarters presented. Therefore, the sum of quarterly basic and diluted earnings per share amounts may not equal annual basic and diluted earnings per share amounts.

(3) Basic and diluted earnings per share for the first quarter of 2018 are shown on a pro-forma basis, as there was no Class A or Class B common stock outstanding as of March 31, 2018.

Summary of significant accounting policies (Policies)	12 Months Ended
Summary of significant accounting policies (Policies)	Dec. 31, 2019
Accounting Policies [Abstract]
Use of Estimates	Use of Estimates The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reported period. Accordingly, actual results could differ from those estimates as more information becomes known.
Cash and cash equivalents and restricted cash	Cash and cash equivalents The Company maintains its cash in bank deposit accounts that, at times, may exceed federally insured limits; however, the Company has not historically experienced any losses in these accounts. The Company believes it is not exposed to any significant credit risk. The Company currently holds no financial instruments that would be considered cash equivalents. Restricted cash The Company holds premiums received from the insured, but not yet remitted to the insurance carrier in a fiduciary capacity. Premiums received but not yet remitted included in restricted cash were $923 thousand and $376 thousand as of December 31, 2019 and 2018, respectively.
Commissions and agency fees receivable and receivable from franchisees	Commissions and agency fees receivable Upon issuance of a new policy, the Company typically collects the first premium payment from the insured, and then will remit the full premium amount to the insurance carriers. The insurance carriers collect the remaining premiums directly from the insureds and remit the applicable commissions to the Company. Accordingly, as reported in the accompanying consolidated balance sheet, commissions are receivables from the insurance carriers. These direct-bill arrangements consist of a high volume of transactions with small premium amounts, with the billing controlled by the insurance carriers. The income statement and balance sheet effects of the commissions are recorded at the contract effective date and generally are based on a percentage of premiums for insurance coverage. During 2019, the Company wrote with over 100 insurance carriers, of which 35 provided national coverage. In 2019, two carriers represented more than 10% of total revenue at 16% and 10%. In 2018, two carriers represented more than 10% of total revenue at 17% and 11%. In select states, agents have the option to charge an agency fee for the placement of the insurance policy. These non-refundable fees are recorded as receivable on the date the policy is effective with the insurance carrier. Allowance for uncollectible agency fees The Company records agency fees receivable net of an allowance for estimated uncollectible accounts to reflect any loss anticipated for the related agency fees receivable balances and charge to bad debts. The agency fees receivable balance consists of numerous small-balance, homogeneous accounts. The Company calculates the allowance based on collection history and writes off all uncollected agency fee balances outstanding over ninety days. Receivable from franchisees Receivable from franchisees consists of franchise fees receivable, net of allowance for uncollectible franchise fees and unamortized discount on franchise fees, royalty fees receivable, and notes receivable from franchisees. Franchise fees receivable At the start date of the franchise agreement, an entry to franchise fees receivable is recorded along with an entry for a contract liability, to be amortized to franchise fees within Franchise revenues over the 10-year life of the franchise contract. Franchisees have the option to pay the full amount of franchise fees up front or to pay a deposit up front and the remaining balance by payment plan over time. The franchisees that elect to pay the initial franchise fee over a term extending greater than one year pay in total an amount that exceeds the amount due had they paid the full amount up front. As such, the payment plan option is treated as a zero-interest rate note, which creates an imputation of interest. The imputed interest is recorded as a discount on the franchise fee receivable and amortized using the interest rate method over the life of the payment plan. The amount of interest recorded in 2019 and 2018 related to franchise fees on a payment plan was $606 thousand and $418 thousand, respectively, and is included in Interest income. Allowance for uncollectible franchise fees receivable The Company records franchise fees receivable net of an allowance for estimated uncollectible accounts to reflect any loss anticipated related to the franchise fees receivable balances and charged to bad debts. The franchise fees receivable balance consists of numerous small-balance, homogeneous accounts. The Company calculates the allowance based on our history of write offs for all franchise accounts. Franchise fees receivable and the related allowance is charged off to bad debts if the franchisee owing the balance terminates. Royalty fees receivable Royalty fees are recorded at the point in time when the policy becomes effective with the insurance carrier. The royalty fees are secured by the commissions of the franchisee with no historical losses incurred for uncollectible royalty fees. As such, there is no allowance for doubtful accounts relating to royalty fees.
Property & equipment	Property & equipment The Company carries fixed assets at cost, less accumulated depreciation, as stated in the accompanying consolidated balance sheets. Depreciation of property and equipment is calculated using the straight-line method over the estimated useful life of five years for furniture, fixtures and equipment and three years for computer equipment. Leasehold improvements are also amortized using the straight-line method and are amortized over the shorter of the remaining term of the lease or the useful life of the improvement. Expenditures for improvements are capitalized, and expenditures for maintenance and repairs are expensed as incurred. Upon sale or retirement, the cost and related accumulated depreciation and amortization is removed from the related accounts, and the resulting gain or loss, if any, is reflected in income.
Intangible assets	Intangible assets Intangible assets are stated at cost less accumulated amortization and reflect amounts paid for the Company’s web domain and computer software costs. The web domain is amortized over a useful life of fifteen years and software costs are amortized over a useful life of three years.
Premiums payable	Premiums payable Premiums payable represent premium payments that have been received from insureds, but not yet remitted to the insurance carriers.
Unearned revenue	Unearned revenueWhen the Company collects Initial Franchise Fees prior to the franchisee start date, the amount collected is recognized as unearned revenue until the Company fulfills its performance obligation and is able to recognize the revenue.
Deferred financing costs	Deferred financing costs Deferred financing costs incurred in connection with the issuance of debt are capitalized and amortized to interest expense in accordance with the related debt agreements. Deferred financing costs are included as a reduction in notes payable on the accompanying consolidated balance sheets.
Deferred rent	Deferred rent Deferred rent consists of rent abatement affecting the timing of cash rent payments related to the Company’s corporate office leases, as well as lease incentives such as construction allowances. Deferred rent is record as a liability and is amortized over the lease term as a reduction to rent expense.
Income Taxes	Income Taxes Prior to the Offering, GF was treated as a partnership for U.S. federal and applicable state and local income tax purposes. As a partnership, GF's taxable income or loss was included in the taxable income of its members. Accordingly, no income tax expense was recorded for federal and state and local jurisdictions for periods prior to the Offering. In connection with the Offering completed on May 1, 2018, the Company became a taxable entity. The Company accounts for income taxes pursuant to the asset and liability method which requires the recognition of deferred income tax assets and liabilities related to the expected future tax consequences arising from temporary differences between the carrying amounts and tax bases of assets and liabilities based on enacted statutory tax rates applicable to the periods in which the temporary differences are expected to reverse. Any effects of changes in income tax rates or laws are included in income tax expense in the period of enactment.
Advertising	AdvertisingThe Company expenses advertising costs as they are incurred.
Recently issued accounting pronouncements	Recently issued accounting pronouncementsLeases (ASU 2016-02): This standard establishes a new lease accounting model, which introduces the recognition of lease assets and liabilities for those leases classified as operating leases under previous GAAP. It should be applied using a modified retrospective approach, with the option to elect various practical expedients. Early adoption is permitted. The standard will become effective for the Company January 1, 2021, but the Company is not required to present the impacts of the standard until it files its annual report on Form 10-K for the fiscal year ended December 31, 2021. The Company is currently evaluating the impact this standard will have on the Company's consolidated financial statements. Recently adopted accounting pronouncements Revenue from Contracts with Customers (ASU 2014-09) (“Topic 606”): This standard supersedes the existing revenue recognition guidance and provides a new framework for recognizing revenue. The core principle of the standard is that an entity should recognize revenue for the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods and services. Additionally, the guidance requires improved disclosure to help users of financial statements better understand the nature, amount, timing and uncertainty of revenue that is recognized. Guidance subsequent to ASU 2014-09 has been issued to clarify various provisions in the standard, including principal versus agent considerations, identifying performance obligations, licensing transactions, as well as various technical corrections and improvements. According to the superseding standard ASU 2015-14 that deferred the effective dates of the preceding, and because the Company is filing as an emerging growth company, the standard became effective for the Company January 1, 2019, but the Company was not required to present the impacts of the standard until this annual report on Form 10-K for the fiscal year ended December 31, 2019. This standard may be adopted using either a retrospective or modified retrospective method. The Company adopted this standard by recognizing the cumulative effect as an adjustment to opening accumulated deficit and non-controlling interests at January 1, 2019, under the modified retrospective method for contracts not completed as of the day of adoption. Under the modified retrospective method, the Company was not required to restate comparative financial information prior to the adoption of these standards and, therefore, such information presented prior to January 1, 2019 continue to be reported under the Company’s previous accounting policies. The details of the significant changes and quantitative impact of the changes are discussed below and in "Note 3. Revenues."
Framework for measuring fair value	The framework for measuring fair value provides a fair value hierarchy that prioritizes the inputs to valuation techniques used to measure fair value. The hierarchy gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (level 1 measurements) and the lowest priority to unobservable inputs (level 3 measurements). The three levels of the fair value hierarchy are described as follows: •Level 1—Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets. •Level 2—Significant other observable inputs other than Level 1 prices such as quoted prices in markets that are not active, quoted prices for similar assets or other inputs that are observable, either directly or indirectly, for substantially the full term of the asset. •Level 3—Significant unobservable inputs that reflect a reporting entity’s own assumptions about the assumptions that market participants would use in pricing an asset or liability. The asset or liability’s fair value measurement level within the fair value hierarchy is based on the lowest level of any input that is significant to the fair value measurement. The valuation techniques used need to maximize the use of observable inputs and minimize the use of unobservable inputs.
Basis of Combination	In connection with the Offering, both Goosehead Management, LLC (“GM”) and Texas Wasatch Insurance Holdings Group LLC (“TWIHG”) became wholly owned indirect subsidiaries of GF. Both GM and TWIHG are non-operating holding companies created to receive management fees from the operating entities TWIS and GIA. All intercompany accounts and transactions have been eliminated in consolidation.

Accounting Policies (Tables)

12 Months Ended

Dec. 31, 2019

Accounting Policies [Abstract]

Restrictions on cash and cash equivalents

The following is a reconciliation of our cash and restricted cash balances as presented in the consolidated statement of cash flows for the years ended December 31, 2019 and 2018 (in thousands):


	December 31, 2019
	2019		2018
Cash and cash equivalents	$	14,337	$	18,635
Restricted cash	923		376
Cash and cash equivalents, and restricted cash	$	15,260	$	19,011

Impact of adopting the revenue recognition standard

The following tables summarize the impacts of adopting the revenue recognition standard on the Company’s consolidated financial statements:


(in thousands)	Legacy GAAP	Adjustments due to Topic 606	As Reported
Consolidated Statement of Income
Year Ended December 31, 2019
Revenues:
Commissions and agency fees	50,164	(3,798)	46,366
Franchise revenues	33,309	(2,806)	30,503

Expenses:
Employee compensation and benefits	41,838	(123)	41,715
Bad debts	1,817	(1,092)	725
Income taxes	1,758	(454)	1,304

Net income	15,326	(4,944)	10,382

Earnings per share:
Basic	0.36	(0.12)	0.24
Diluted	0.33	(0.11)	0.22


(in thousands)	Legacy GAAP	Adjustments due to Topic 606	As Reported
Consolidated Balance Sheet
December 31, 2019
Assets:
Commissions and agency fees receivable, net	2,241	4,643	6,884
Receivable from franchisees, net	3,880	9,736	13,616

Deferred income taxes, net	15,217	320	15,537
Other assets	156	1,201	1,357

Liabilities:
Accounts payable and accrued expenses	5,138	(105)	5,033
Unearned revenue	515	(515)	—
Contract liabilities	—	22,795	22,795
Liabilities under tax receivable agreement	13,336	23	13,359

Stockholders' Equity⁽¹⁾:
Accumulated Deficit	(21,427)	(2,384)	(23,811)
Non-controlling interests	(18,152)	(3,848)	(22,000)
Total equity	(24,768)	(6,239)	(31,007)

Revenues (Tables)

12 Months Ended

Dec. 31, 2019

Revenue from Contract with Customer [Abstract]

Disaggregation of Revenue

The following table disaggregates revenue by segment and source for 2019:


Year Ended December 31, 2019	Franchise Channel		Corporate Channel		Total
Type of revenue stream:
Commissions and agency fees
Renewal Commissions	$	—	$	22,924	$	22,924
New Business Commissions	—		11,961		11,961
Agency Fees	—		6,058		6,058
Contingent Commissions	3,530		1,893		5,423
Franchise revenues
Renewal Royalty Fees	19,462		—		19,462
New Business Royalty Fees	7,149		—		7,149
Initial Franchise Fees	3,784		—		3,784
Other Franchise Revenues	108		—		108
Interest Income	617		—		617
Total Revenues	$	34,650	$	42,836	$	77,486

Timing of revenue recognition:
Transferred at a point in time	$	—	$	40,943	$	40,943
Transferred over time	34,650		1,893		36,543
Total Revenues	$	34,650	$	42,836	$	77,486

Contract Balances

The following table provides information about receivables, cost to obtain, and contract liabilities from contracts with customers:


	December 31, 2019		January 1, 2019		Increase/(decrease)
Cost to obtain franchise contracts	$	1,004	$	881	$	123
Commissions and agency fees receivable, net	6,884		9,962		(3,078)
Receivable from franchisees	13,616		8,461		5,155
Contract liability⁽¹⁾	22,795		16,514		6,281

(1) Initial franchise fees to be recognized over the life of the contract

Significant changes in contract liabilities are as follows:


	December 31, 2019
Contract liability at beginning of period	$	16,514
Revenue recognized during the period	(3,784)
New deferrals⁽¹⁾	10,065
Contract liability at end of period	$	22,795

(1) Initial franchise fees where the consideration is received from the customer for services which are to be transferred to the franchisee over the term of the franchise agreement

Contract Liability


Estimate for the year ended December 31:
2020	$	2,771
2021	2,737
2022	2,732
2023	2,718
2024 and thereafter	11,837
	$	22,795

Franchise fees receivable (Tables)

12 Months Ended

Dec. 31, 2019

Receivables [Abstract]

Schedule of Franchise Fees Receivable

The balance of Franchise fees receivable included in receivable from franchisees in the consolidated balance sheets consisted of the following (in thousands):


	December 31
	2019		2018
Franchise fees receivable	$	15,314	$	3,906
Less: Unamortized discount	(3,771)		(1,381)
Less: Allowance for uncollectible franchise fees	(52)		(455)
Total franchise fees receivable	$	11,491	$	2,070

Activity in the allowance for uncollectible agency fees was as follows:


Allowance for Uncollectible Agency Fees:
Balance at December 31, 2017	$	182
Charges to bad debts	889
Write offs	(829)
Balance at December 31, 2018	$	242
Adjustments related to adoption of ASC 606	(134)
Adjusted balance at January 1, 2019	108
Charges to bad debts	604
Write offs	(534)
Balance at December 31, 2019	$	178

Schedule of Allowance For Uncollectible Franchise Fees

Activity in the allowance for uncollectible franchise fees was as follows (in thousands):


Allowance for Uncollectible Franchise Fees:
Balance at December 31, 2017	$	335
Charges to bad debts	409
Write offs	(289)
Balance at December 31, 2018	$	455
Adjustments related to adoption of ASC 606	(440)
Adjusted balance at January 1, 2019	15
Charges to bad debts	121
Write offs	(84)
Balance at December 31, 2019	$	52

Allowance for uncollectible agency fees (Tables)

12 Months Ended

Dec. 31, 2019

Receivables [Abstract]

Schedule of Allowance for Uncollectible Agency Fees

The balance of Franchise fees receivable included in receivable from franchisees in the consolidated balance sheets consisted of the following (in thousands):


	December 31
	2019		2018
Franchise fees receivable	$	15,314	$	3,906
Less: Unamortized discount	(3,771)		(1,381)
Less: Allowance for uncollectible franchise fees	(52)		(455)
Total franchise fees receivable	$	11,491	$	2,070

Activity in the allowance for uncollectible agency fees was as follows:


Allowance for Uncollectible Agency Fees:
Balance at December 31, 2017	$	182
Charges to bad debts	889
Write offs	(829)
Balance at December 31, 2018	$	242
Adjustments related to adoption of ASC 606	(134)
Adjusted balance at January 1, 2019	108
Charges to bad debts	604
Write offs	(534)
Balance at December 31, 2019	$	178

Property and equipment (Tables)

12 Months Ended

Dec. 31, 2019

Property, Plant and Equipment [Abstract]

Schedule of Property and Equipment

Property and equipment consisted of the following at:


	December 31,
	2019		2018
Furniture & fixtures	$	3,012	$	2,233
Computer equipment	1,480		1,023
Network equipment	268		252
Phone system	885		824
Leasehold improvements	9,073		6,692
Total	14,718		11,024
Less accumulated depreciation	(5,176)		(3,449)
Property and equipment, net	$	9,542	$	7,575

Intangible assets (Tables)

12 Months Ended

Dec. 31, 2019

Goodwill and Intangible Assets Disclosure [Abstract]

Schedule of Intangible Assets

Intangible assets consisted of the following:


	December 31,					Weighted average amortization period (years)
	2019		2018
Computer software & web domain	$	1,080	$	679	3.13
Less accumulated amortization	(635)		(431)
Intangible assets, net	$	445	$	248

Schedule of Expected Amortization Expense

Expected amortization over the next five years is as follows:


	Amount
Year Ending December 31,
2020	$	226
2021	156
2022	60
2023	1
2024 and thereafter	2
Total	$	445

Note payable (Tables)

12 Months Ended

Dec. 31, 2019

Debt Disclosure [Abstract]

Schedule of Interest Rate Dependent of Leverage Ratio

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

Schedule of Maturities of Note Payable

Maturities of the term note payable for the next two calendar years as of December 31, 2019 are as follows (in thousands):


	Amount
2020	$	4,000
2021	32,500
Total	$	36,500

Maturities of note payable for the next four years are as follows (in thousands):


As of March 5, 2020:	Amount
2020	$	1,500
2021	3,500
2022	7,000
2023	68,000
Total	$	80,000

Commitments and contingencies (Tables)

12 Months Ended

Dec. 31, 2019

Commitments and Contingencies Disclosure [Abstract]

Future Minimum Lease Payments

The following is a schedule of future minimum lease payments as of December 31, 2019 (in thousands):


	Amount
Year ending December 31:
2020	2,575
2021	2,793
2022	2,762
2023	2,578
2024	2,394
Therafer	9,231
	$	22,333

Income taxes (Tables)

12 Months Ended

Dec. 31, 2019

Income Tax Disclosure [Abstract]

Schedule of Components of Income Tax Expense

The components of income tax expense are as follows (in thousands):


	Year Ended December 31
	2019		2018
Current income taxes
Federal	$	735	$	343
State and local	283		136
Total current income taxes	1,018		479
Deferred income taxes
Federal	260		(27)
State and local	26		(3)
Total deferred income taxes	286		(30)
Income tax expense	$	1,304	$	449

A reconciliation of income tax expense computed at the U.S. federal statutory income tax rate to the income tax expense recognized is as follows (in thousands):


	Year Ended December 31,
	2019
Income (loss) before taxes	$	11,686



Income taxes at U.S. federal statutory rate	$	2,454
Tax on income not subject to entity level federal income tax	(1,453)
Permanent Differences:



Meals & Entertainment	61
State income tax, net of federal benefit	236
Other Reconciling items:
Other	6
Income tax expense	$	1,304


	Year Ended December 31,
	2018
Income (loss) before taxes	$	(18,218)
Less: (income) prior to the Reorganization Transactions	(4,389)
Income (loss) before taxes	$	(22,607)

Income taxes at U.S. federal statutory rate	$	(4,747)
Tax on income not subject to entity level federal income tax	(544)
Permanent Differences:
Non-controlling interest	3,536
Non-deductible stock compensation costs	2,038
Non-deductible excess compensation	27
Meals & Entertainment	38
State income tax, net of federal benefit	99
Other Reconciling items:
Other	2
Income tax expense	$	449

Schedule of Deferred Tax Assets and Liabilities

The components of deferred tax assets are as follows (in thousands):


	December 31, 2019		December 31, 2018

Investment in flow-through entity	$	15,537	$	1,958
Net deferred tax asset	$	15,537	$	1,958

Stockholders' equity (Tables)

12 Months Ended

Dec. 31, 2019

Equity [Abstract]

Schedule of Error Corrections and Prior Period Adjustments


Consolidated statement of stockholders’ equity for the year ended December 31, 2018
	Additional paid in capital										Accumulated deficit										Total stockholders' equity				Non-controlling interest
	As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected		As previously reported		Adjustment		As corrected
Effects of the Reorganization Transactions	$	(132,202)	$	38,022	$	(94,180)	$	(7,379)	$	(14,183)	$	(21,562)	$	(139,354)	$	23,839	$	(115,515)	$	(12,402)	$	(23,839)	$	(36,241)
Initial non-controlling interest allocation	$	97,071	$	(115,991)	$	(18,920)	$	—	$	—	$	—	$	97,071	$	(115,991)	$	(18,920)	$	(97,071)	$	115,991	$	18,920
Redemption of LLC Units	$	(1,251)	$	1,057	$	(194)	$	—	$	—	$	—	$	(1,251)	$	1,057	$	(194)	$	1,251	$	(1,057)	$	194
Balance December 31, 2018	$	88,811	$	(76,912)	$	11,899	$	(6,578)	$	(14,183)	$	(20,761)	$	82,595	$	(91,095)	$	(8,500)	$	(107,798)	$	91,095	$	(16,703)

Schedule of Calculation of EPS


	Year Ended December 31, 2019		Year Ended December 31, 2018
Numerator:
Income (loss) before taxes	$	11,686	$	(18,218)
Less: income (loss) before taxes attributable to non-controlling interests	6,956		(9,702)
Income (loss) before taxes attributable to GSHD	4,730		(8,516)
Less: income tax expense attributable to GSHD	1,163		387
Net income (loss) attributable to GSHD⁽¹⁾	$	3,567	$	(8,903)
Denominator:
Weighted average shares of Class A common stock outstanding - basic	14,864		13,554
Effect of dilutive securities:
Stock options⁽²⁾	1,236		—
Weighted average shares of Class A common stock outstanding - diluted	$	16,100	$	13,554

Earnings per share of Class A common stock - basic	$	0.24	$	(0.66)
Earnings per share of Class A common stock - diluted	$	0.22	$	(0.66)

(1) Net income attributable to GSHD for the year ended December 31, 2018 excludes all net income prior to the Offering.

Noncontrolling Interest (Tables)

12 Months Ended

Dec. 31, 2019

Noncontrolling Interest [Abstract]

Schedule of ownership interests

The following table summarizes the ownership interest in GF as of December 31, 2019 (in thousands).


	December 31, 2019			December 31, 2018
	LLC Units	Ownership %	LLC Units	Ownership %
Number of LLC Units held by GSHD	15,238	42.0%	13,800	38.0%
Number of LLC Units held by non-controlling interest holders	21,055	58.0%	22,486	62.0%
Number of LLC Units outstanding	36,293	100.0%	36,286	100.0%

Effects of changes in ownership interests on equity

The following table summarizes the effects of changes in ownership in GF on the equity of GSHD for the years ended December 31, 2019 and 2018 is as follows (in thousands):


	Year Ended December 31,
	2019		2018
Net Income (loss) attributable to Goosehead Insurance Inc.	$	3,567	$	(8,903)
Transfers (to) from non-controlling interests:
Decrease in additional paid-in capital as a result of the redemption of LLC interests	(1,368)		(194)
Increase in additional paid-in capital as a result of activity under employee stock purchase plan	325		143
Total effect of changes in ownership interest on equity attributable to Goosehead Insurance Inc.	$	2,524	$	(8,954)

Equity-based compensation (Tables)

12 Months Ended

Dec. 31, 2019

Share-based Payment Arrangement [Abstract]

Summary of Equity-Based Compensation Expense

A summary of equity-based compensation expense during the years ended December 31, 2019 and 2018 is as follows (in thousands):


	Year Ended December 31,
	2019		2018
Class B unit compensation	$	—	$	26,134
Stock options	1,526		949
Equity-based compensation expense	$	1,526	$	27,083

Schedule of Stock Options Valuation Assumptions

The grant date fair value was determined using the Black-Scholes valuation model using the following assumptions:


Expected volatility	25	%
Expected dividend yield	—
Expected term (in years)	5.95
Risk-free interest rate	2.59	%

Earnings Per Share (Tables)

12 Months Ended

Dec. 31, 2019

Earnings Per Share [Abstract]

Summary of total estimated dividends to be paid

A summary of the total amounts declared by GF is as follows (in thousands):


	LLC Units held as of March 18, 2019:	Dividends declared
Class A common stockholders	14,421	$	5,962
Class B common stockholders via LLC Units held	21,864	9,038
Total	36,285	$	15,000

Segment information (Tables)

12 Months Ended

Dec. 31, 2019

Segment Reporting [Abstract]

Schedule of Segment Information

Summarized financial information concerning the Company’s reportable segments is shown in the following tables (in thousands). There are no intersegment sales, only interest income and interest expense related to an intersegment line of credit, all of which eliminate in consolidation. The “Other” column


	Franchise Channel		Corporate Channel		Other		Total
Year Ended December 31, 2019
Revenues:
Commissions and agency fees
Renewal Commissions	$	—	$	22,924	$	—	$	22,924
Agency Fees	—		6,058		—		6,058
New Business Commissions	—		11,961		—		11,961
Contingent Commissions	3,530		1,893		—		5,423
Total Commissions and Agency Fees	3,530		42,836		—		46,366
Franchise revenue
Renewal Royalty Fees	19,462		—		—		19,462
New Business Royalty Fees	7,149		—		—		7,149
Initial Franchise Fees	3,784		—		—		3,784
Other Income	108		—		—		108
Total Franchise Revenue	30,503		—		—		30,503
Interest income
Interest Income	617		—		—		617
Total Interest Income	617		—		—		617
Total	34,650		42,836		—		77,486
Operating expenses:
Employee compensation and benefits, excluding equity-based compensation	16,673		23,516		—		40,189
General and administrative expenses, excluding state franchise tax	7,392		8,769		2,881		19,042
Bad debts	121		604		—		725
Total	24,186		32,889		2,881		59,956
Adjusted EBITDA	10,464		9,947		(2,881)		17,530

Equity based compensation	—		—		(1,526)		(1,526)
Interest expense	—		—		(2,387)		(2,387)
Depreciation and amortization	(960)		(971)		—		(1,931)
Taxes	—		—		(1,304)		(1,304)
Net income	$	9,504	$	8,976	$	(8,098)	$	10,382
At December 31, 2019:
Total Assets	$	22,676	$	15,127	$	26,825	$	64,628


	Franchise Channel		Corporate Channel		Other		Total
Year Ended December 31, 2018
Revenues:
Commissions and agency fees
Commissions and agency fees
Renewal Commissions	—		18,357		—		18,357
Agency Fees	—		5,169		—		5,169
New Business Commissions	—		9,347		—		9,347
Contingent Commissions	2,417		1,414		—		3,831
Total Commissions and Agency Fees	2,417		34,287		—		36,704
Franchise revenue
Renewal Royalty Fees	12,104		—		—		12,104
New Business Royalty Fees	4,873		—		—		4,873
Initial Franchise Fees	6,045		—		—		6,045
Other Income	—		—		—		—
Total Franchise Revenue	23,022		—		—		23,022
Interest income
Interest Income	422		—		—		422
Total Interest Income	422		—		—		422
Total	25,861		34,287		—		60,148
Employee compensation and benefits, excluding equity-based compensation	12,511		18,662		—		31,173
General and administrative expenses, excluding state franchise tax⁽¹⁾	4,326		7,200		1,399		12,925
Bad debts	409		889		—		1,298
Total	17,246		26,751		1,399		45,396
Adjusted EBITDA	8,615		7,536		(1,399)		14,752
Other income (expense, including state franchise tax)	—		(22)		(135)		(157)
Equity based compensation	—		—		(27,083)		(27,083)
Interest expense	—		—		(4,266)		(4,266)
Depreciation and amortization	(519)		(945)		—		(1,464)
Taxes	—		—		(449)		(449)
Net income	$	8,096	$	6,569	$	(33,332)	$	(18,667)
At December 31, 2018:
Total Assets	$	8,572	$	6,862	$	19,364	$	34,798

(1) Excluded from general and administrative expenses is $135 thousand of state franchise tax that is not calculated based on income.

Subsequent events (Tables)

12 Months Ended

Dec. 31, 2019

Subsequent Events [Abstract]

Schedule of Interest Rate Dependent of Leverage Ratio

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

The interest rate for each leverage ratio tier are as follows:


Leverage Ratio			Interest Rate
< 1.50x			LIBOR + 175 bps
> 1.50x			LIBOR + 200 bps
> 2.50x			LIBOR + 225 bps
> 3.50x			LIBOR + 250 bps

Schedule of Maturities of Note Payable

Maturities of the term note payable for the next two calendar years as of December 31, 2019 are as follows (in thousands):


	Amount
2020	$	4,000
2021	32,500
Total	$	36,500

Maturities of note payable for the next four years are as follows (in thousands):


As of March 5, 2020:	Amount
2020	$	1,500
2021	3,500
2022	7,000
2023	68,000
Total	$	80,000

Summary of total estimated dividends to be paid

A summary of the total amounts declared by GF is as follows (in thousands):


	LLC Units held as of March 18, 2019:	Dividends declared
Class A common stockholders	14,421	$	5,962
Class B common stockholders via LLC Units held	21,864	9,038
Total	36,285	$	15,000

Selected quarterly financial data (unaudited) (Tables)

12 Months Ended

Dec. 31, 2019

Quarterly Financial Information Disclosure [Abstract]

Schedule of Unaudited Quarterly Results


	2019 ¹
	First Quarter		Second Quarter		Third Quarter		Fourth Quarter
Total revenue	$	23,133	$	19,386	$	21,169	$	20,408
Income from operations	$	8,688	$	3,873	$	3,673	$	3,236
Net income	$	7,318	$	2,817	$	2,763	$	2,427
Earnings per share⁽²⁾
Basic	$	0.17	$	0.06	$	0.07	$	0.06
Diluted	$	0.16	$	0.06	$	0.06	$	0.05

	2018
	First Quarter		Second Quarter		Third Quarter		Fourth Quarter
Total revenue	$	14,589	$	14,788	$	16,054	$	14,717
Income from operations	$	4,763	$	(22,749)	$	2,653	$	1,403
Net income	$	3,768	$	(23,875)	$	836	$	605
Earnings per share⁽²⁾⁽³⁾
Basic	$	0.08	$	(0.68)	$	0.02	$	0.01
Diluted	$	0.08	$	(0.68)	$	0.02	$	0.01

(1) The quarterly results are shown under ASC 605, as the Company was required to show the impact of the changes in revenue recognition on a full-year basis for 2019.

(3) Basic and diluted earnings per share for the first quarter of 2018 are shown on a pro-forma basis, as there was no Class A or Class B common stock outstanding as of March 31, 2018.

Organization - Narrative (Details) $ / shares in Units, shares in Thousands, $ in Millions			12 Months Ended
	May 02, 2018	May 01, 2018 USD ($) class vote $ / shares shares	Dec. 31, 2019 location franchise carrier	Dec. 31, 2018 location franchise
Subsidiary, Sale of Stock [Line Items]
Corporate-owned locations \| location			7	7
Franchise locations sold \| franchise			247	214
Operating franchise locations \| franchise			614	457
Number of classes \| class		2
Vote per share \| vote		1
Conversion ratio		1
Class A Common Stock
Subsidiary, Sale of Stock [Line Items]
Vote per share \| carrier			1
Class B Common Stock
Subsidiary, Sale of Stock [Line Items]
Vote per share \| carrier			1
Initial Public Offering \| Class A Common Stock
Subsidiary, Sale of Stock [Line Items]
Shares issued (in shares)		9,810
Share price (in dollars per share) \| $ / shares		$ 10.00
Over-Allotment Option \| Class A Common Stock
Subsidiary, Sale of Stock [Line Items]
Shares issued (in shares)		1,280
Goosehead Insurance Holding, LLC \| Goosehead Insurance Agency, LLC
Subsidiary, Sale of Stock [Line Items]
Ownership interest			100.00%
Goosehead Insurance, Inc. \| Goosehead Financial, LLC
Subsidiary, Sale of Stock [Line Items]
Ownership interest	37.30%
Pre-IPO LLC Members \| Goosehead Financial, LLC
Subsidiary, Sale of Stock [Line Items]
Ownership interest	62.70%
Pre-IPO LLC Members \| Class B Common Stock
Subsidiary, Sale of Stock [Line Items]
Shares issued (in shares)		22,747
Goosehead Management, LLC And Texas Wasatch Insurance Holdings Group LLC \| Class A Common Stock
Subsidiary, Sale of Stock [Line Items]
Shares issued (in shares)		3,724
Goosehead Management Note and Texas Wasatch Note
Subsidiary, Sale of Stock [Line Items]
Principal amount of debt \| $		$ 114

Summary of significant accounting policies - Narrative (Details) $ in Thousands	12 Months Ended
	Dec. 31, 2019 USD ($) carrier	Dec. 31, 2018 USD ($)
Concentration Risk [Line Items]
Restricted cash	$ 923	$ 376
Carriers company wrote with \| carrier	100
Carriers company wrote with, provide national coverage \| carrier	35
Interest related to franchise fee	$ 606	418
Weighted average amortization period (years)	3 years 1 month 17 days
Unearned revenue/ contract liabilities	$ 2,771
Advertising expense	812	$ 521
Future minimum payments	$ 22,300
Carrier One \| Total revenue \| Customer Concentration Risk
Concentration Risk [Line Items]
Concentration risk percentage	16.00%	17.00%
Carrier Two \| Total revenue \| Customer Concentration Risk
Concentration Risk [Line Items]
Concentration risk percentage	10.00%	11.00%
Web domain
Concentration Risk [Line Items]
Weighted average amortization period (years)	15 years
Software costs
Concentration Risk [Line Items]
Weighted average amortization period (years)	3 years
Initial Franchise Fee
Concentration Risk [Line Items]
Unearned revenue/ contract liabilities	$ 0	$ 530
Furniture, fixtures, and equipment
Concentration Risk [Line Items]
Property, plant and equipment, useful life	5 years
Computer equipment
Concentration Risk [Line Items]
Property, plant and equipment, useful life	3 years

Restrictions on cash and cash equivalents (Details) - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2018	Dec. 31, 2017
Accounting Policies [Abstract]
Cash and cash equivalents	$ 14,337	$ 18,635
Restricted cash	923	376
Cash and cash equivalents, and restricted cash	$ 15,260	$ 19,011	$ 5,366

Impact of adopting the revenue recognition standard (Details) - USD ($) $ / shares in Units, $ in Thousands	1 Months Ended	3 Months Ended								8 Months Ended	12 Months Ended
	May 01, 2018	Dec. 31, 2019	Sep. 30, 2019	Jun. 30, 2019	Mar. 31, 2019	Dec. 31, 2018	Sep. 30, 2018	Jun. 30, 2018	Mar. 31, 2018	Dec. 31, 2018	Dec. 31, 2019	Dec. 31, 2018	Jan. 01, 2019	Dec. 31, 2017
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues		$ 20,408	$ 21,169	$ 19,386	$ 23,133	$ 14,717	$ 16,054	$ 14,788	$ 14,589		$ 77,486	$ 60,148
Employee compensation and benefits											41,715	58,256
Income Tax Expense (Benefit)											1,304	449
Net income (loss)	$ 621	$ 2,427	$ 2,763	$ 2,817	$ 7,318	$ 605	$ 836	$ (23,875)	$ 3,768	$ 2,960	$ 10,382	$ (18,667)
Basic (in dollars per share)		$ 0.06	$ 0.07	$ 0.06	$ 0.17	$ 0.01	$ 0.02	$ (0.68)	$ 0.08		$ 0.24	$ (0.66)
Diluted (in dollars per share)		$ 0.05	$ 0.06	$ 0.06	$ 0.16	$ 0.01	$ 0.02	$ (0.68)	$ 0.08		$ 0.22	$ (0.66)
Commissions and agency fees receivable, net		$ 6,884				$ 2,016				2,016	$ 6,884	$ 2,016
Receivable from franchisees, net		13,616									13,616		$ 8,461
Deferred income taxes, net		15,537				1,958				1,958	15,537	1,958
Other assets		1,357				130				130	1,357	130
Accounts payable and accrued expenses		5,033				3,978				3,978	5,033	3,978
Unearned revenue/ contract liabilities		2,771									2,771
Contract liabilities		22,795				16,514				16,514	22,795	16,514	$ 16,514
Other Liabilities		13,359									13,359
Accumulated deficit		(23,811)				(20,761)				(20,761)	(23,811)	(20,761)
Non-controlling interests		(22,000)				(16,703)				(16,703)	(22,000)	(16,703)
Total equity	$ (38,022)	(31,007)				$ (25,203)			$ (37,365)	$ (25,203)	(31,007)	(25,203)		$ (41,133)
Bad debt expense											725	1,298
Tax receivable agreement liability											11,676	1,702
Deferred income taxes											(11,382)	(1,732)
Receivable from franchisees											5,161	1,637
Commissions and agency fees receivables											(2,474)	1,258
Other assets											346	(435)
Accounts payable and accrued expenses											913	1,210
Contract liabilities											(6,281)
Unearned revenue											(51)	(532)
Net Cash Provided by (Used in) Operating Activities											21,241	10,275
Legacy GAAP
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Employee compensation and benefits											41,838
Income Tax Expense (Benefit)											1,758
Net income (loss)											$ 15,326
Basic (in dollars per share)											$ 0.36
Diluted (in dollars per share)											$ 0.33
Commissions and agency fees receivable, net		2,241									$ 2,241
Receivable from franchisees, net		3,880									3,880
Deferred income taxes, net		15,217									15,217
Other assets		156									156
Accounts payable and accrued expenses		5,138									5,138
Unearned revenue/ contract liabilities		515									515
Contract liabilities		0									0
Other Liabilities		13,336									13,336
Accumulated deficit		(21,427)									(21,427)
Non-controlling interests		(18,152)									(18,152)
Total equity		(24,768)									(24,768)
Bad debt expense											1,817
Tax receivable agreement liability											11,653
Deferred income taxes											(11,204)
Receivable from franchisees											1,739
Commissions and agency fees receivables											1,316
Other assets											27
Accounts payable and accrued expenses											1,016
Contract liabilities											0
Unearned revenue											(13)
Adjustments due to Topic 606
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Employee compensation and benefits											(123)
Income Tax Expense (Benefit)											(454)
Net income (loss)											$ (4,944)
Basic (in dollars per share)											$ (0.12)
Diluted (in dollars per share)											$ (0.11)
Commissions and agency fees receivable, net		4,643									$ 4,643
Receivable from franchisees, net		9,736									9,736
Deferred income taxes, net		320									320
Other assets		1,201									1,201
Accounts payable and accrued expenses		(105)									(105)
Unearned revenue/ contract liabilities		(515)									(515)
Contract liabilities		22,795									22,795
Other Liabilities		23									23
Accumulated deficit		(2,384)									(2,384)
Non-controlling interests		(3,848)									(3,848)
Total equity		$ (6,239)									(6,239)
Bad debt expense											(1,092)
Tax receivable agreement liability											23
Deferred income taxes											(178)
Receivable from franchisees											3,422
Commissions and agency fees receivables											(3,791)
Other assets											319
Accounts payable and accrued expenses											(103)
Contract liabilities											(6,281)
Unearned revenue											(38)
Net Cash Provided by (Used in) Operating Activities											0
Commissions and agency fees
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											46,366	36,704
Commissions and agency fees \| Legacy GAAP
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											50,164
Commissions and agency fees \| Adjustments due to Topic 606
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											(3,798)
Franchise revenues
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											30,503	$ 23,022
Franchise revenues \| Legacy GAAP
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											33,309
Franchise revenues \| Adjustments due to Topic 606
New Accounting Pronouncements or Change in Accounting Principle [Line Items]
Revenues											$ (2,806)

Disaggregation of Revenue (Details) - USD ($) $ in Thousands	3 Months Ended								12 Months Ended
	Dec. 31, 2019	Sep. 30, 2019	Jun. 30, 2019	Mar. 31, 2019	Dec. 31, 2018	Sep. 30, 2018	Jun. 30, 2018	Mar. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Disaggregation of Revenue [Line Items]
Revenues	$ 20,408	$ 21,169	$ 19,386	$ 23,133	$ 14,717	$ 16,054	$ 14,788	$ 14,589	$ 77,486	$ 60,148
Renewal Commissions
Disaggregation of Revenue [Line Items]
Revenues									22,924	18,357
New Business Commissions
Disaggregation of Revenue [Line Items]
Revenues									11,961	9,347
Agency Fees
Disaggregation of Revenue [Line Items]
Revenues									6,058	5,169
Contingent Commissions
Disaggregation of Revenue [Line Items]
Revenues									5,423	3,831
Renewal Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									19,462	12,104
New Business Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									7,149	4,873
Initial Franchise Fees
Disaggregation of Revenue [Line Items]
Revenues									3,784
Other Franchise Revenues
Disaggregation of Revenue [Line Items]
Revenues									108
Interest income
Disaggregation of Revenue [Line Items]
Revenues									617	$ 422
Transferred at a point in time
Disaggregation of Revenue [Line Items]
Revenues									40,943
Transferred over time
Disaggregation of Revenue [Line Items]
Revenues									36,543
Franchise Channel
Disaggregation of Revenue [Line Items]
Revenues									34,650
Franchise Channel \| Renewal Commissions
Disaggregation of Revenue [Line Items]
Revenues									0
Franchise Channel \| New Business Commissions
Disaggregation of Revenue [Line Items]
Revenues									0
Franchise Channel \| Agency Fees
Disaggregation of Revenue [Line Items]
Revenues									0
Franchise Channel \| Contingent Commissions
Disaggregation of Revenue [Line Items]
Revenues									3,530
Franchise Channel \| Renewal Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									19,462
Franchise Channel \| New Business Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									7,149
Franchise Channel \| Initial Franchise Fees
Disaggregation of Revenue [Line Items]
Revenues									3,784
Franchise Channel \| Other Franchise Revenues
Disaggregation of Revenue [Line Items]
Revenues									108
Franchise Channel \| Interest income
Disaggregation of Revenue [Line Items]
Revenues									617
Franchise Channel \| Transferred at a point in time
Disaggregation of Revenue [Line Items]
Revenues									0
Franchise Channel \| Transferred over time
Disaggregation of Revenue [Line Items]
Revenues									34,650
Corporate Channel
Disaggregation of Revenue [Line Items]
Revenues									42,836
Corporate Channel \| Renewal Commissions
Disaggregation of Revenue [Line Items]
Revenues									22,924
Corporate Channel \| New Business Commissions
Disaggregation of Revenue [Line Items]
Revenues									11,961
Corporate Channel \| Agency Fees
Disaggregation of Revenue [Line Items]
Revenues									6,058
Corporate Channel \| Contingent Commissions
Disaggregation of Revenue [Line Items]
Revenues									1,893
Corporate Channel \| Renewal Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									0
Corporate Channel \| New Business Royalty Fees
Disaggregation of Revenue [Line Items]
Revenues									0
Corporate Channel \| Initial Franchise Fees
Disaggregation of Revenue [Line Items]
Revenues									0
Corporate Channel \| Other Franchise Revenues
Disaggregation of Revenue [Line Items]
Revenues									0
Corporate Channel \| Interest income
Disaggregation of Revenue [Line Items]
Revenues									0
Corporate Channel \| Transferred at a point in time
Disaggregation of Revenue [Line Items]
Revenues									40,943
Corporate Channel \| Transferred over time
Disaggregation of Revenue [Line Items]
Revenues									$ 1,893

Contract Balances (Details) - USD ($) $ in Thousands	12 Months Ended
Contract Balances (Details) - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2019	Jan. 01, 2019
Revenue from Contract with Customer [Abstract]
Cost to obtain franchise contracts		$ 1,004	$ 881
Increase (decrease) in contract with customer, asset	$ 123
Commissions and agency fees receivable, net		6,884	9,962
Increase (decrease) in commissions and fees receivable	(3,078)
Receivable from franchisees, net		13,616	8,461
Increase (decrease) in receivables from franchisees	5,155
Customer liability	22,795	$ 22,795	$ 16,514
Increase (decrease) in contract with customer, liability	6,281
Contract Liability [Roll Forward]
Contract liability at beginning of period	16,514
Revenue recognized during the period	(3,784)
New deferrals	10,065
Contract liability at period end	$ 22,795

Contract Liability (Details) - Franchise Channel $ in Thousands	Dec. 31, 2019 USD ($)
Disaggregation of Revenue [Line Items]
2020	$ 2,771
2021	2,737
2022	2,732
2023	2,718
2024 and thereafter	11,837
Total	$ 22,795

Franchise fees receivable - Balance of Franchise Fees Receivable (Details) - Initial Franchise Fees - USD ($) $ in Thousands	Dec. 31, 2019	Jan. 01, 2019	Dec. 31, 2018	Dec. 31, 2017
Accounts, Notes, Loans and Financing Receivable [Line Items]
Franchise fees receivable	$ 15,314		$ 3,906
Less: Unamortized discount	(3,771)		(1,381)
Less: Allowance for uncollectible franchise fees	(52)	$ (15)	(455)	$ (335)
Total franchise fees receivable	$ 11,491		$ 2,070

Franchise fees receivable - Roll-Forward of Allowance (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018	Jan. 01, 2019
Financing Receivable, Allowance for Credit Losses [Roll Forward]
Adjustments related to adoption of ASC 606			$ (1,358)
Initial Franchise Fees
Financing Receivable, Allowance for Credit Losses [Roll Forward]
Beginning balance	$ 455	$ 335
Charges to bad debts	121	409
Write offs	(84)	(289)
Ending balance	$ 52	$ 455
Initial Franchise Fees \| Accounting Standards Update 2014-09
Financing Receivable, Allowance for Credit Losses [Roll Forward]
Adjustments related to adoption of ASC 606			$ (440)

Allowance for uncollectible agency fees - Roll-Forward of Allowance (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018	Jan. 01, 2019
Allowance for Doubtful Accounts Receivable [Roll Forward]
Bad debt expense	$ 725	$ 1,298
Adjustments related to adoption of ASC 606			$ (1,358)
Agency Fees
Allowance for Doubtful Accounts Receivable [Roll Forward]
Beginning balance	242	182
Adjusted balance			108
Bad debt expense	604	889
Write offs	(534)	(829)
Adjustments related to adoption of ASC 606			$ (134)
Ending balance	$ 178	$ 242

Property and equipment (Details) - USD ($) $ in Thousands	12 Months Ended
Property and equipment (Details) - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2018
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 14,718	$ 11,024
Less accumulated depreciation	(5,176)	(3,449)
Property and equipment, net	9,542	7,575
Depreciation expense	1,700	1,300
Furniture & fixtures
Property, Plant and Equipment [Line Items]
Property and equipment, gross	3,012	2,233
Computer equipment
Property, Plant and Equipment [Line Items]
Property and equipment, gross	1,480	1,023
Network equipment
Property, Plant and Equipment [Line Items]
Property and equipment, gross	268	252
Phone system
Property, Plant and Equipment [Line Items]
Property and equipment, gross	885	824
Leasehold improvements
Property, Plant and Equipment [Line Items]
Property and equipment, gross	$ 9,073	$ 6,692

Intangible assets (Details) - USD ($) $ in Thousands	12 Months Ended
Intangible assets (Details) - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2018
Finite-Lived Intangible Assets, Net [Abstract]
Computer software & web domain	$ 1,080	$ 679
Less accumulated amortization	(635)	(431)
Intangible assets, net	$ 445	248
Weighted average amortization period (years)	3 years 1 month 17 days
Amortization expense	$ 204	117
Finite-Lived Intangible Assets, Net, Amortization Expense, Rolling Maturity [Abstract]
2020	226
2021	156
2022	60
2023	1
2024 and thereafter	2
Intangible assets, net	$ 445	$ 248

Employee benefit obligation (Details) $ in Thousands	12 Months Ended
Employee benefit obligation (Details) $ in Thousands	Dec. 31, 2019 USD ($) year	Dec. 31, 2018 USD ($)
Retirement Benefits [Abstract]
Minimum age to be eligible \| year	21
Minimum service period to be eligible	6 months
Employer match, percentage of salary deferral	100.00%
Employer match, percentage of compensation	3.00%
Employer match, vesting period	4 years
Matching contributions \| $	$ 592	$ 529

Note payable - Narrative (Details) $ in Thousands			4 Months Ended	9 Months Ended	12 Months Ended
Note payable - Narrative (Details) $ in Thousands	Mar. 06, 2020 USD ($)	Aug. 03, 2018 USD ($)	Jun. 30, 2020 USD ($)	Jun. 30, 2021 USD ($)	Dec. 31, 2019 USD ($)	Dec. 31, 2018 USD ($)	Mar. 05, 2020 USD ($)	Aug. 02, 2018 USD ($)
Debt Instrument [Line Items]
Leverage ratio					1.50
Forecast
Debt Instrument [Line Items]
Quarterly payments, first twelve months			$ 750
Quarterly payments, next twelve months				$ 1,250
Line of Credit
Debt Instrument [Line Items]
Maximum borrowing availability								$ 3,000
Additional commitments		$ 50,000
Revolver balance					$ 10,000
Remaining borrowing availability					2,700
Interest expense					450	$ 198
Line of Credit \| Subsequent Event
Debt Instrument [Line Items]
Maximum borrowing availability	$ 25,000						$ 13,000
Additional commitments	50,000
Revolver balance	5,000
Letter of credit	333
Remaining borrowing availability	$ 19,700
Notes Payable to Banks
Debt Instrument [Line Items]
Principal amount of debt					36,500			$ 50,000
Interest expense		$ 871
Debt issuance costs					$ 214
Notes Payable to Banks \| Subsequent Event
Debt Instrument [Line Items]
Principal amount of debt							$ 40,000
LIBOR \| Line of Credit
Debt Instrument [Line Items]
Basis spread on variable rate		2.50%
LIBOR \| Line of Credit \| Subsequent Event
Debt Instrument [Line Items]
Basis spread on variable rate	250.00%
LIBOR \| Notes Payable to Banks
Debt Instrument [Line Items]
Basis spread on variable rate		2.00%

Note payable - Leverage (Details)	12 Months Ended
Note payable - Leverage (Details)	Dec. 31, 2019
Debt Instrument [Line Items]
Leverage ratio	1.50
Less than 1.50
Debt Instrument [Line Items]
Leverage ratio	1.50
Less than 1.50 \| LIBOR
Debt Instrument [Line Items]
Basis spread on variable rate	1.75%
Greater than 1.50
Debt Instrument [Line Items]
Leverage ratio	1.50
Greater than 1.50 \| LIBOR
Debt Instrument [Line Items]
Basis spread on variable rate	2.00%
Greater than 2.50
Debt Instrument [Line Items]
Leverage ratio	2.50
Greater than 2.50 \| LIBOR
Debt Instrument [Line Items]
Basis spread on variable rate	2.25%
Greater than 3.50
Debt Instrument [Line Items]
Leverage ratio	3.50
Greater than 3.50 \| LIBOR
Debt Instrument [Line Items]
Basis spread on variable rate	2.50%

Note payable - Schedule of Maturities of Note Payable (Details) $ in Thousands	Dec. 31, 2019 USD ($)
Debt Disclosure [Abstract]
2020	$ 4,000
2021	32,500
Long-term Debt	$ 36,500

Commitments and contingencies - Narrative (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018
Commitments and Contingencies Disclosure [Abstract]
Operating Lease, Payments	$ 1,900	$ 1,600
Operating Leases, Future Minimum Payments Due, Fiscal Year Maturity [Abstract]
2020	2,575
2021	2,793
2022	2,762
2023	2,578
2024	2,394
Thereafter	9,231
Total	$ 22,333

Income Taxes - Schedule of Components of Income Tax Expense (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018
Income Tax Disclosure [Abstract]
Federal	$ 735	$ 343
State and local	283	136
Total current income taxes	1,018	479
Federal	260	(27)
State and local	26	(3)
Total deferred income taxes	286	(30)
Income Tax Expense (Benefit)	$ 1,304	$ 449

Income taxes - Schedule of Reconciliation of Income Tax Expense (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2019	Dec. 31, 2018
Income Tax Disclosure [Abstract]
Income (loss) before taxes	$ 11,686	$ (18,218)
Less: (income) prior to the Reorganization Transactions		(4,389)
Income (loss) before taxes		(22,607)
Income taxes at U.S. federal statutory rate	2,454	(4,747)
Tax on income not subject to entity level federal income tax	(1,453)	(544)
Non-controlling interest		3,536
Non-deductible stock compensation costs		2,038
Non-deductible excess compensation		27
Meals & Entertainment	61	38
State income tax, net of federal benefit	236	99
Other	6	2
Income tax expense	$ 1,304	$ 449

Income taxes - Schedule of Deferred Tax Assets and Liabilities (Details) - USD ($) $ in Thousands	Dec. 31, 2019	Dec. 31, 2018
Income Tax Disclosure [Abstract]
Investment in flow-through entity	$ 15,537	$ 1,958
Net deferred tax asset	$ 15,537	$ 1,958

Income taxes (Details) - USD ($) shares in Thousands	12 Months Ended
Income taxes (Details) - USD ($) shares in Thousands	Dec. 31, 2019	Dec. 31, 2018
Income Tax Contingency [Line Items]
Uncertain tax positions	$ 0
LLC Units
Income Tax Contingency [Line Items]
Redemption of LLC Units (in shares)	1,400	261
Tax Receivable Agreement
Income Tax Contingency [Line Items]
Percentage due to related parties	85.00%
Pre-IPO LLC Members \| Tax Receivable Agreement
Income Tax Contingency [Line Items]
Percentage due to related parties	85.00%
Due to related parties	$ 13,400,000	$ 1,700,000
Due to related parties, current	$ 9,000	$ 9,000

Narrative (Details) shares in Thousands, $ in Thousands					12 Months Ended
Narrative (Details) shares in Thousands, $ in Thousands	Dec. 31, 2019 carrier shares	Mar. 18, 2019 shares	Dec. 31, 2018 shares	May 01, 2018 vote	Dec. 31, 2019 USD ($) carrier shares	Dec. 31, 2018 USD ($) shares
Class of Stock [Line Items]
Pro forma number of LLC Units outstanding (in shares) \| shares	36,293	36,285	36,286
Vote per share \| vote				1
Class A Common Stock
Class of Stock [Line Items]
Pro forma number of LLC Units outstanding (in shares) \| shares		14,421			15,238	13,800
Vote per share \| carrier	1				1
Class B Common Stock
Class of Stock [Line Items]
Pro forma number of LLC Units outstanding (in shares) \| shares		21,864			21,055	22,486
Vote per share \| carrier	1				1
LLC Units
Class of Stock [Line Items]
Distributions					$ 6,300	$ 3,900
Conversion ratio				1
Pre-IPO LLC Members
Class of Stock [Line Items]
Distributions					3,700	3,000
Pre-IPO LLC Members \| Class B Common Stock
Class of Stock [Line Items]
Distributions					1,400	261
Pre-IPO LLC Members \| LLC Units
Class of Stock [Line Items]
Distributions					1,400	261
Goosehead Insurance, Inc. \| LLC Units
Class of Stock [Line Items]
Distributions					$ 2,600	$ 900

Ownership Interest (Details) - shares shares in Thousands	Dec. 31, 2019	Mar. 18, 2019	Dec. 31, 2018
Earnings Per Share, Diluted, by Common Class, Including Two Class Method [Line Items]
Pro forma number of LLC Units outstanding (in shares)	36,293	36,285	36,286
Ownership interest	100.00%		100.00%
Parent
Earnings Per Share, Diluted, by Common Class, Including Two Class Method [Line Items]
Pro forma number of LLC Units outstanding (in shares)	15,238		13,800
Noncontrolling Interest
Earnings Per Share, Diluted, by Common Class, Including Two Class Method [Line Items]
Pro forma number of LLC Units outstanding (in shares)	21,055		22,486
Goosehead Financial, LLC
Earnings Per Share, Diluted, by Common Class, Including Two Class Method [Line Items]
Ownership interest held by Goosehead Insurance, Inc.	42.00%		38.00%

Schedule of Error Corrections and Prior Period Adjustments (Details) - USD ($) $ in Thousands	8 Months Ended	12 Months Ended
	Dec. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions	$ (113,734)
Initial non-controlling interest allocation	0
Stock Redeemed or Called During Period, Value	0	$ 0
Ending balance	(25,203)	(31,007)	$ (25,203)
Additional paid in capital
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions	(94,180)
Initial non-controlling interest allocation	(18,920)
Stock Redeemed or Called During Period, Value	194	1,368
Ending balance	11,899	14,442	11,899
Accumulated deficit
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions	(21,562)
Ending balance	(20,761)	(23,811)	(20,761)
Parent
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions	(115,515)
Initial non-controlling interest allocation	(18,920)
Stock Redeemed or Called During Period, Value	194	1,368
Ending balance	(8,500)	(9,007)	(8,500)
Noncontrolling Interest
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions	(36,241)
Initial non-controlling interest allocation	18,920
Stock Redeemed or Called During Period, Value	(194)	(1,368)
Ending balance	(16,703)	$ (22,000)	(16,703)
As previously reported \| Additional paid in capital
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(132,202)
Initial non-controlling interest allocation			97,071
Stock Redeemed or Called During Period, Value			(1,251)
Ending balance	88,811		88,811
As previously reported \| Accumulated deficit
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(7,379)
Initial non-controlling interest allocation			0
Stock Redeemed or Called During Period, Value			0
Ending balance	(6,578)		(6,578)
As previously reported \| Parent
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(139,354)
Initial non-controlling interest allocation			97,071
Stock Redeemed or Called During Period, Value			(1,251)
Ending balance	82,595		82,595
As previously reported \| Noncontrolling Interest
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(12,402)
Initial non-controlling interest allocation			(97,071)
Stock Redeemed or Called During Period, Value			1,251
Ending balance	(107,798)		(107,798)
Adjustment \| Additional paid in capital
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			38,022
Initial non-controlling interest allocation			(115,991)
Stock Redeemed or Called During Period, Value			1,057
Ending balance	(76,912)		(76,912)
Adjustment \| Accumulated deficit
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(14,183)
Initial non-controlling interest allocation			0
Stock Redeemed or Called During Period, Value			0
Ending balance	(14,183)		(14,183)
Adjustment \| Parent
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			23,839
Initial non-controlling interest allocation			(115,991)
Stock Redeemed or Called During Period, Value			1,057
Ending balance	(91,095)		(91,095)
Adjustment \| Noncontrolling Interest
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(23,839)
Initial non-controlling interest allocation			115,991
Stock Redeemed or Called During Period, Value			(1,057)
Ending balance	91,095		91,095
As corrected \| Additional paid in capital
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(94,180)
Initial non-controlling interest allocation			(18,920)
Stock Redeemed or Called During Period, Value			(194)
Ending balance	11,899		11,899
As corrected \| Accumulated deficit
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(21,562)
Initial non-controlling interest allocation			0
Stock Redeemed or Called During Period, Value			0
Ending balance	(20,761)		(20,761)
As corrected \| Parent
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(115,515)
Initial non-controlling interest allocation			(18,920)
Stock Redeemed or Called During Period, Value			(194)
Ending balance	(8,500)		(8,500)
As corrected \| Noncontrolling Interest
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Effects of the Reorganization Transactions			(36,241)
Initial non-controlling interest allocation			18,920
Stock Redeemed or Called During Period, Value			194
Ending balance	$ (16,703)		$ (16,703)

Earnings per Share (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended								12 Months Ended
	Dec. 31, 2019	Sep. 30, 2019	Jun. 30, 2019	Mar. 31, 2019	Dec. 31, 2018	Sep. 30, 2018	Jun. 30, 2018	Mar. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Pro forma earnings per share:
Income (loss) before taxes									$ 11,686	$ (18,218)
Less: income (loss) before taxes attributable to non-controlling interests									6,956	(9,702)
Income (loss) before taxes attributable to GSHD									4,730	(8,516)
Less: income tax expense attributable to GSHD									1,163	387
Net income (loss) attributable to GSHD									$ 3,567	$ (8,903)
Weighted average shares of Class A common stock outstanding - basic (in shares)									14,864	13,554
Effect of dilutive securities, stock options (in shares)									1,236	0
Weighted average shares of Class A common stock outstanding - diluted									16,100	13,554
Basic (in dollars per share)	$ 0.06	$ 0.07	$ 0.06	$ 0.17	$ 0.01	$ 0.02	$ (0.68)	$ 0.08	$ 0.24	$ (0.66)
Diluted (in dollars per share)	$ 0.05	$ 0.06	$ 0.06	$ 0.16	$ 0.01	$ 0.02	$ (0.68)	$ 0.08	$ 0.22	$ (0.66)
Employee Stock Option
Pro forma earnings per share:
Antidilutive securities excluded (in shares)									1,650

Noncontrolling Interest (Details) - Noncontrolling interest holders	Dec. 31, 2019	Dec. 31, 2018
Noncontrolling Interest [Line Items]
Ownership interest held by non-controlling interest holders	58.00%	62.00%
Weighted Average
Noncontrolling Interest [Line Items]
Ownership interest held by non-controlling interest holders	59.00%	62.60%

Ownership interests (Details) - shares shares in Thousands	Dec. 31, 2019	Mar. 18, 2019	Dec. 31, 2018
Noncontrolling Interest [Line Items]
Pro forma number of LLC Units outstanding (in shares)	36,293	36,285	36,286
Noncontrolling Interest, Ownership Percentage	100.00%		100.00%
Goosehead Financial, LLC
Noncontrolling Interest [Line Items]
Ownership interest held by Goosehead Insurance, Inc.	42.00%		38.00%
Noncontrolling interest holders
Noncontrolling Interest [Line Items]
Ownership interest held by non-controlling interest holders	58.00%		62.00%
Parent
Noncontrolling Interest [Line Items]
Pro forma number of LLC Units outstanding (in shares)	15,238		13,800
Noncontrolling Interest
Noncontrolling Interest [Line Items]
Pro forma number of LLC Units outstanding (in shares)	21,055		22,486

Effect of changes in ownership interests on equity (Details) - USD ($) $ in Thousands	8 Months Ended	12 Months Ended
	Dec. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Noncontrolling Interest [Line Items]
Net Income (Loss) Attributable to Parent		$ 3,567	$ (8,903)
Stock Redeemed or Called During Period, Value	$ 0	0
Activity under employee stock purchase plan	143	325
Total effect of changes in ownership interest on equity attributable to Goosehead Insurance Inc.		2,524	$ (8,954)
Parent
Noncontrolling Interest [Line Items]
Stock Redeemed or Called During Period, Value	194	1,368
Activity under employee stock purchase plan	$ 143	$ 325

- Definition

The portion of profit or loss for the period, net of income taxes, which is attributable to the parent.

+ References + Details

Equity-based compensation - Narrative (Details) $ / shares in Units, $ in Thousands		3 Months Ended	12 Months Ended
	May 01, 2018 $ / shares shares	Jun. 30, 2018 USD ($)	Dec. 31, 2019 USD ($) shares	Dec. 31, 2018 USD ($) shares	Mar. 07, 2019 shares	Apr. 30, 2018 shares
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense \| $			$ 1,526	$ 27,083
Class B Common Stock
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Dividends \| $				122
Equity-based compensation expense \| $		$ 6,200	0	26,134
LLC Units
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Conversion ratio	1
LLC Units And Common Class B
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense \| $		$ 19,800
Shares issued (in shares)	2,000,000.0
Employee Stock Option
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense \| $			1,526	$ 949
Grant price (in dollars per share) \| $ / shares	$ 10.00
Compensation cost \| $			$ 5,200
Employee stock purchase plan
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares available for grant (in shares)					30,000
Shares outstanding (in shares)			13,000	5,000
Employee stock purchase plan \| Class A Common Stock
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares available for grant (in shares)						20,000
Omnibus Incentive Plan
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares available for grant (in shares)					3,000,000.0
Omnibus Incentive Plan \| Class A Common Stock
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares available for grant (in shares)						1,500,000
Director \| Employee Stock Option
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares issued (in shares)	365,000
Award vesting period	3 years
Period for recognition			3 years
Employee \| Employee Stock Option
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Shares issued (in shares)	1,650,000
Period for recognition			4 years
Initial Public Offering \| Class A Common Stock
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Share price (in dollars per share) \| $ / shares	$ 10.00

Equity-based compensation - Schedule of Equity-Based Compensation Expense (Details) - USD ($) $ in Thousands	3 Months Ended	12 Months Ended
	Jun. 30, 2018	Dec. 31, 2019	Dec. 31, 2018
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense		$ 1,526	$ 27,083
Class B Common Stock
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense	$ 6,200	0	26,134
Employee Stock Option
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Equity-based compensation expense		$ 1,526	$ 949

Equity-based compensation - Schedule of Stock Options Valuation Assumptions (Details) - Employee Stock Option	12 Months Ended
	Dec. 31, 2019 USD ($)
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Expected volatility	25.00%
Expected dividend yield	$ 0
Expected term (in years)	5 years 11 months 12 days
Risk-free interest rate	2.59%

Summary of total estimated dividends to be paid (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands					12 Months Ended
	Dec. 31, 2019	Mar. 18, 2019	Mar. 07, 2019	Dec. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Dividends Payable [Line Items]
Dividends declared of $0.41 per share		$ 15,000	$ 15,000
Dividends per share (in dollars per share)		$ 0.41
Pro forma number of LLC Units outstanding (in shares)	36,293	36,285		36,286
Class A Common Stock
Dividends Payable [Line Items]
Dividends declared of $0.41 per share		$ 5,962
Pro forma number of LLC Units outstanding (in shares)		14,421			15,238	13,800
Class B Common Stock
Dividends Payable [Line Items]
Dividends declared of $0.41 per share		$ 9,038
Pro forma number of LLC Units outstanding (in shares)		21,864			21,055	22,486

Segment information - Schedule of Segment Information (Details) $ in Thousands	1 Months Ended	3 Months Ended								8 Months Ended	12 Months Ended
	May 01, 2018 USD ($)	Dec. 31, 2019 USD ($)	Sep. 30, 2019 USD ($)	Jun. 30, 2019 USD ($)	Mar. 31, 2019 USD ($)	Dec. 31, 2018 USD ($)	Sep. 30, 2018 USD ($)	Jun. 30, 2018 USD ($)	Mar. 31, 2018 USD ($)	Dec. 31, 2018 USD ($)	Dec. 31, 2019 USD ($) segment	Dec. 31, 2018 USD ($)
Segment Reporting [Abstract]
Number of reportable segments \| segment											2
Revenues:
Total revenue		$ 20,408	$ 21,169	$ 19,386	$ 23,133	$ 14,717	$ 16,054	$ 14,788	$ 14,589		$ 77,486	$ 60,148
Other Income											108	0
Interest Income											617	422
Operating Expenses:
Employee compensation and benefits, excluding equity-based compensation											40,189	31,173
General and administrative expenses, excluding state franchise tax											19,042	12,925
Bad debts											725	1,298
Total											59,956	45,396
Adjusted EBITDA											17,530	14,752
Other income (expense, including state franchise tax)												(157)
Equity based compensation											(1,526)	(27,083)
Interest expense											(2,387)	(4,266)
Depreciation and amortization											(1,931)	(1,464)
Taxes											(1,304)	(449)
Net Income (loss)	$ 621	2,427	$ 2,763	$ 2,817	$ 7,318	605	$ 836	$ (23,875)	$ 3,768	$ 2,960	10,382	(18,667)
Total Assets		64,628				34,798				34,798	64,628	34,798
State franchise tax											135
Corporate Channel
Revenues:
Total revenue											42,836
Franchise Channel
Revenues:
Total revenue											34,650
Operating Segments \| Corporate Channel
Revenues:
Total revenue											42,836	34,287
Other Income											0	0
Interest Income											0	0
Operating Expenses:
Employee compensation and benefits, excluding equity-based compensation											23,516	18,662
General and administrative expenses, excluding state franchise tax											8,769	7,200
Bad debts											604	889
Total											32,889	26,751
Adjusted EBITDA											9,947	7,536
Other income (expense, including state franchise tax)												(22)
Equity based compensation											0	0
Interest expense											0	0
Depreciation and amortization											(971)	(945)
Taxes											0	0
Net Income (loss)											8,976	6,569
Total Assets		15,127				6,862				6,862	15,127	6,862
Operating Segments \| Franchise Channel
Revenues:
Total revenue											34,650	25,861
Other Income											108	0
Interest Income											617	422
Operating Expenses:
Employee compensation and benefits, excluding equity-based compensation											16,673	12,511
General and administrative expenses, excluding state franchise tax											7,392	4,326
Bad debts											121	409
Total											24,186	17,246
Adjusted EBITDA											10,464	8,615
Other income (expense, including state franchise tax)												0
Equity based compensation											0	0
Interest expense											0	0
Depreciation and amortization											(960)	(519)
Taxes											0	0
Net Income (loss)											9,504	8,096
Total Assets		22,676				8,572				8,572	22,676	8,572
Other
Revenues:
Total revenue											0	0
Other Income											0	0
Interest Income											0	0
Operating Expenses:
Employee compensation and benefits, excluding equity-based compensation											0	0
General and administrative expenses, excluding state franchise tax											2,881	1,399
Bad debts											0	0
Total											2,881	1,399
Adjusted EBITDA											(2,881)	(1,399)
Other income (expense, including state franchise tax)												(135)
Equity based compensation											(1,526)	(27,083)
Interest expense											(2,387)	(4,266)
Depreciation and amortization											0	0
Taxes											(1,304)	(449)
Net Income (loss)											(8,098)	(33,332)
Total Assets		$ 26,825				$ 19,364				$ 19,364	26,825	19,364
Renewal Commissions
Revenues:
Total revenue											22,924	18,357
Renewal Commissions \| Corporate Channel
Revenues:
Total revenue											22,924
Renewal Commissions \| Franchise Channel
Revenues:
Total revenue											0
Renewal Commissions \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											22,924	18,357
Renewal Commissions \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											0	0
Renewal Commissions \| Other
Revenues:
Total revenue											0	0
Agency Fees
Revenues:
Total revenue											6,058	5,169
Agency Fees \| Corporate Channel
Revenues:
Total revenue											6,058
Agency Fees \| Franchise Channel
Revenues:
Total revenue											0
Agency Fees \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											6,058	5,169
Agency Fees \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											0	0
Agency Fees \| Other
Revenues:
Total revenue											0	0
New Business Commissions
Revenues:
Total revenue											11,961	9,347
New Business Commissions \| Corporate Channel
Revenues:
Total revenue											11,961
New Business Commissions \| Franchise Channel
Revenues:
Total revenue											0
New Business Commissions \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											11,961	9,347
New Business Commissions \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											0	0
New Business Commissions \| Other
Revenues:
Total revenue											0	0
Contingent Commissions
Revenues:
Total revenue											5,423	3,831
Contingent Commissions \| Corporate Channel
Revenues:
Total revenue											1,893
Contingent Commissions \| Franchise Channel
Revenues:
Total revenue											3,530
Contingent Commissions \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											1,893	1,414
Contingent Commissions \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											3,530	2,417
Contingent Commissions \| Other
Revenues:
Total revenue											0	0
Commissions and agency fees
Revenues:
Total revenue											46,366	36,704
Commissions and agency fees \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											42,836	34,287
Commissions and agency fees \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											3,530	2,417
Commissions and agency fees \| Other
Revenues:
Total revenue											0	0
Renewal Royalty Fees
Revenues:
Total revenue											19,462	12,104
Renewal Royalty Fees \| Corporate Channel
Revenues:
Total revenue											0
Renewal Royalty Fees \| Franchise Channel
Revenues:
Total revenue											19,462
Renewal Royalty Fees \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											0	0
Renewal Royalty Fees \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											19,462	12,104
Renewal Royalty Fees \| Other
Revenues:
Total revenue											0	0
New Business Royalty Fees
Revenues:
Total revenue											7,149	4,873
New Business Royalty Fees \| Corporate Channel
Revenues:
Total revenue											0
New Business Royalty Fees \| Franchise Channel
Revenues:
Total revenue											7,149
New Business Royalty Fees \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											0	0
New Business Royalty Fees \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											7,149	4,873
New Business Royalty Fees \| Other
Revenues:
Total revenue											0	0
Initial Franchise Fees
Revenues:
Total revenue											3,784	6,045
Initial Franchise Fees \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											0	0
Initial Franchise Fees \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											3,784	6,045
Initial Franchise Fees \| Other
Revenues:
Total revenue											0	0
Franchise Revenue
Revenues:
Total revenue											30,503	23,022
Franchise Revenue \| Operating Segments \| Corporate Channel
Revenues:
Total revenue											0	0
Franchise Revenue \| Operating Segments \| Franchise Channel
Revenues:
Total revenue											30,503	23,022
Franchise Revenue \| Other
Revenues:
Total revenue											0	0
Interest income
Revenues:
Total revenue											617	422
Interest Income											617	422
Interest income \| Corporate Channel
Revenues:
Total revenue											0
Interest income \| Franchise Channel
Revenues:
Total revenue											617
Interest income \| Operating Segments \| Corporate Channel
Revenues:
Interest Income											0	0
Interest income \| Operating Segments \| Franchise Channel
Revenues:
Interest Income											617	422
Interest income \| Other
Revenues:
Interest Income											$ 0	$ 0

Subsequent Events (Details) - USD ($) $ in Thousands					12 Months Ended
Subsequent Events (Details) - USD ($) $ in Thousands	Mar. 06, 2020	Mar. 18, 2019	Mar. 07, 2019	Aug. 03, 2018	Dec. 31, 2019	Dec. 31, 2018	Mar. 05, 2020	Aug. 02, 2018
Subsequent Event [Line Items]
Dividends declared of $0.41 per share		$ 15,000	$ 15,000
Line of Credit
Subsequent Event [Line Items]
Maximum borrowing availability								$ 3,000
Additional commitments				$ 50,000
Remaining borrowing availability					$ 2,700
Revolver balance					10,000
Interest expense					$ 450	$ 198
Line of Credit \| Subsequent Event
Subsequent Event [Line Items]
Maximum borrowing availability	$ 25,000						$ 13,000
Additional commitments	50,000
Remaining borrowing availability	19,700
Revolver balance	5,000
Letter of credit	$ 333
Line of Credit \| LIBOR
Subsequent Event [Line Items]
Basis spread on variable rate				2.50%
Line of Credit \| LIBOR \| Subsequent Event
Subsequent Event [Line Items]
Basis spread on variable rate	250.00%
Secured Debt \| Subsequent Event
Subsequent Event [Line Items]
Principal amount of debt	$ 80,000						$ 40,000
Secured Debt \| Subsequent Event \| First twelve months
Subsequent Event [Line Items]
Debt Instrument, Periodic Payment	$ 500
Secured Debt \| Subsequent Event \| Next twelve months
Subsequent Event [Line Items]
Basis spread on variable rate	2.50%
Debt Instrument, Periodic Payment	$ 1,000
Secured Debt \| Subsequent Event \| Last twelve months
Subsequent Event [Line Items]
Debt Instrument, Periodic Payment	$ 2,000

Interest Rate Dependent of Leverage Ratio (Details)		12 Months Ended
Interest Rate Dependent of Leverage Ratio (Details)	Mar. 06, 2020	Dec. 31, 2019
LIBOR \| Less than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate		1.75%
LIBOR \| Greater than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate		2.00%
LIBOR \| Greater than 2.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate		2.25%
LIBOR \| Greater than 3.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate		2.50%
Subsequent Event \| Less than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Leverage Ratio	1.50
Subsequent Event \| Greater than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Leverage Ratio	1.50
Subsequent Event \| Greater than 2.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Leverage Ratio	2.50
Subsequent Event \| Greater than 3.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Leverage Ratio	3.50
Subsequent Event \| LIBOR \| Less than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate	1.75%
Subsequent Event \| LIBOR \| Greater than 1.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate	2.00%
Subsequent Event \| LIBOR \| Greater than 2.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate	2.25%
Subsequent Event \| LIBOR \| Greater than 3.50
Interest Rate Dependent of Leverage Ratio [Line Items]
Basis spread on variable rate	2.50%

Maturities of Notes Payable (Details) - USD ($) $ in Thousands	Mar. 05, 2020	Dec. 31, 2019
Maturities of Notes Payable [Line Items]
2020		$ 4,000
2021		32,500
Long-term debt, Total		$ 36,500
Subsequent Event
Maturities of Notes Payable [Line Items]
2020	$ 1,500
2021	3,500
2022	7,000
2023	68,000
Long-term debt, Total	$ 80,000

Summary of Total Estimated Dividends to be Paid (Details) - USD ($) $ / shares in Units, $ in Thousands	Mar. 18, 2019	Mar. 07, 2019
Subsequent Event [Line Items]
Dividends declared of $0.41 per share	$ 15,000	$ 15,000
Dividends per share (in dollars per share)	$ 0.41
Class A Common Stock
Subsequent Event [Line Items]
Dividends declared of $0.41 per share	$ 5,962
Class B Common Stock
Subsequent Event [Line Items]
Dividends declared of $0.41 per share	$ 9,038

Selected quarterly financial data (unaudited) (Details) - USD ($) $ / shares in Units, $ in Thousands	1 Months Ended	3 Months Ended								8 Months Ended	12 Months Ended
	May 01, 2018	Dec. 31, 2019	Sep. 30, 2019	Jun. 30, 2019	Mar. 31, 2019	Dec. 31, 2018	Sep. 30, 2018	Jun. 30, 2018	Mar. 31, 2018	Dec. 31, 2018	Dec. 31, 2019	Dec. 31, 2018
Quarterly Financial Information Disclosure [Abstract]
Total revenue		$ 20,408	$ 21,169	$ 19,386	$ 23,133	$ 14,717	$ 16,054	$ 14,788	$ 14,589		$ 77,486	$ 60,148
Income from operations		3,236	3,673	3,873	8,688	1,403	2,653	(22,749)	4,763		14,073	(13,930)
Net income (loss)	$ 621	$ 2,427	$ 2,763	$ 2,817	$ 7,318	$ 605	$ 836	$ (23,875)	$ 3,768	$ 2,960	$ 10,382	$ (18,667)
Earnings per share:
Basic (in dollars per share)		$ 0.06	$ 0.07	$ 0.06	$ 0.17	$ 0.01	$ 0.02	$ (0.68)	$ 0.08		$ 0.24	$ (0.66)
Diluted (in dollars per share)		$ 0.05	$ 0.06	$ 0.06	$ 0.16	$ 0.01	$ 0.02	$ (0.68)	$ 0.08		$ 0.22	$ (0.66)

- Definition

The amount of net income (loss) for the period per each share of common stock or unit outstanding during the reporting period.

+ References

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-Name Accounting Standards Codification
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+ Details

- Definition

The amount of net income (loss) for the period available to each share of common stock or common unit outstanding during the reporting period and to each share or unit that would have been outstanding assuming the issuance of common shares or units for all dilutive potential common shares or units outstanding during the reporting period.

+ References

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+ Details

- Definition

The consolidated profit or loss for the period, net of income taxes, including the portion attributable to the noncontrolling interest.

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+ Details

Label	Element	Value
Noncontrolling Interest [Member]
Cumulative Effect of New Accounting Principle in Period of Adoption	us-gaap_CumulativeEffectOfNewAccountingPrincipleInPeriodOfAdoption	$ (841,000)
Retained Earnings [Member]
Cumulative Effect of New Accounting Principle in Period of Adoption	us-gaap_CumulativeEffectOfNewAccountingPrincipleInPeriodOfAdoption	(517,000)
Parent [Member]
Cumulative Effect of New Accounting Principle in Period of Adoption	us-gaap_CumulativeEffectOfNewAccountingPrincipleInPeriodOfAdoption	$ (517,000)